Prague and Brno strategic agency with pharma and healthcare clients since 2001
About RobertNemec.com
RobertNemec.com is a strategy-led advertising and digital agency with offices at Nádražní 23 in Prague 5 (Smíchov) and Lidická 20 in Brno. The business dates to 21 May 2001, when Robert Němec, then about 21, built an online shop for his first client. The firm opened a Prague branch in January 2006. It moved most business functions to Prague in 2014, and it has been trading under the brand RobertNemec.com since. Robert A. Le Veneur is director and CEO of the agency and of Le Veneur Sàrl. Other named staff include business consultants Radim Sedlář and Tomáš Dulovič. Jitka Horká became operations director in 2009.
The agency treats marketing as a business problem first. It looks at strategy, products, cash flow and return before choosing channels, and it drops channels that do not pay. In 2012 it developed the IRDA model of online buying (Inception, Research, Doubt, Acquisition), and it tests creative work before launch. Consultants are trained in behavioural science. The firm hires about 3% of applicants and gives staff 120 to 300 hours of training a year. Services include SEO, PPC on Google Ads and the Czech platform Sklik, comparison-shopping optimisation, conversion rate optimisation, analytics, content, email, online reputation management, website accessibility audits, GDPR work and mentoring of in-house teams. It also runs paid courses, including Google Analytics training, and taught web analytics at Masaryk University from 2010.
Healthcare, including pharma and nutraceuticals, is one of the agency's sectors. Health clients include Pfizer, Merck, Schering-Plough, Abbott, Berlin-Chemie, Sanatorium Helios, Nemocnice Jablonec hospital, and the medical portals Ordinace.cz, Doktorka.cz and DocSimon.cz. Testimonials come from Medica Healthworld and Vivantis. No dental practice is named, and none of the health work comes with figures. A 2020 blog post on clearing doctors' waiting rooms with timed appointment blocks and phone triage shows interest in how practices run.
Their clearest results come from retail. Revenue at the Czech Mint's e-shop roughly doubled over five years, from about 120 million to 240 million CZK. London Theatre Direct grew organic traffic 95% and sales 132% in six months, and Abax.cz doubled conversions in two months. In 2014 the agency won the email category of WEB TOP and an Internet Effectiveness Award for its Abivia campaign. It holds Google Partner, Heureka, Sklik and Zboží.cz badges.
Terms are aimed at larger budgets. Fees start at 100,000 CZK a month, and its hourly rates are high. Media is passed through without markup, and any commissions go back to the client. Its clients spend 3 to 100 million CZK a year on marketing, and it may turn down projects it expects to be unprofitable. This suits a Czech dental chain or a large private clinic better than a small practice.
RobertNemec.com's Website
RobertNemec.com at a Glance
| Founded | 2001 |
|---|---|
| Headquarters | Prague (Smíchov), Prague, Czech Republic |
| Other offices | Brno |
| Leadership | Robert Němec (Founder and owner); Robert A. Le Veneur (Director and CEO); Radim Sedlář (Senior Business Consultant); Tomáš Dulovič (Business Consultant) |
| Languages | Czech, English |
| Pricing | Fees start at 100,000 CZK per month; hourly rates are high; external media costs billed without markup and commissions passed to the client. |
| Contracts & reporting | May decline a client if analysis shows the project would not be profitable; one main contact person; coordinates with the client's developers and suppliers; limits the number of clients it takes on. |
| Tools & partnerships | Google Partner; Sklik; Heureka Partner; Zboží.cz; RoiVenue; Google Analytics; IRDA buyer behaviour model |
Dental Marketing Services
- Marketing strategy and research
- SEO
- PPC on Google Ads and Sklik
- conversion rate optimisation
- digital analytics
- content creation
- email marketing
- online reputation management
- website accessibility audits
- GDPR consulting
- in-house team mentoring and training
Dental Clients & Results
- Česká mincovna: e-shop revenue from about 120 million to about 240 million CZK per year over five years
- London Theatre Direct: organic traffic +95% and sales +132% (six months), cost per conversion -39% (three months)
- Abax.cz: conversions +101% (two months)
- SEVT: email revenue +180%
Why Dentists Choose RobertNemec.com
- Agency has run client marketing in Czechia since 2001
- Client list includes Sanatorium Helios and Nemocnice Jablonec
- Worked with medical portals Doktorka.cz, DocSimon.cz and Ordinace.cz
- Offers online reputation management alongside SEO and PPC
- Publishes case results such as 95% organic traffic growth
Key Strengths
- Mentors practice marketing teams and offers regular consultations
- Runs practical Google Analytics training for practice managers and staff
- Personalises ads by stage of the patient's treatment decision
- Runs practice PPC on Bing Ads alongside Google Ads and Sklik
Awards & Recognition
- WEB TOP 2014 (email campaign category, CEMOD-CZ)
- Internet Effectiveness Awards 2014 (Abivia campaign)
How the DSA Score Breaks Down
Points earned: 63.1 of 100 (profile 64 × 0.8 + client feedback 11.9). DSA Score: 93/100
What Clients Say About RobertNemec.com
- 1 on review sites
Clients Most Often Praise
- Higher Google Maps & local rankings 1
Agricultural supplies retailer using the agency for SEO, PPC and social media since 2019 praised excellent cooperation and clear, systematic project management.
See it on clutch.coWhere RobertNemec.com Is Listed
Questions Dentists Ask About RobertNemec.com
Has RobertNemec.com worked in healthcare?
Yes. Its references include Sanatorium Helios, Nemocnice Jablonec, the portals Ordinace.cz, Doktorka.cz and DocSimon.cz, and pharma firms such as Pfizer and Abbott. No dental clinic is named.
What is the minimum budget?
Fees start at 100,000 CZK a month. Their clients typically spend 3 to 100 million CZK a year on marketing.
Do they mark up advertising spend?
No. Media and other external costs are billed without markup, and any bonuses or commissions are passed to the client.
Do they work on Sklik as well as Google?
Yes. They run PPC on Google Ads and Seznam's Sklik and hold Sklik and Zboží.cz verification badges.
Where are their offices?
They have offices at Nádražní 23 in Prague 5 and Lidická 20 in Brno.
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