Animink Reviews & Agency Profile

Long-running Charlotte web design and development studio with SEO and AR/VR services

Charlotte, North Carolina, USA DSA Score: 91/100

About Animink

Animink is a web design, development and digital marketing studio in the Charlotte area of North Carolina. It began in 1998 as an animation and digital ink-and-paint studio before turning to web work. It has a head office on East Boulevard in Charlotte's Dilworth area and a second office on Fitzgerald Street NW in Concord, with 10 to 49 staff in total (other listings range from 2 to 9 up to 50 to 99). No executives are named publicly; Markus is the project lead on several client projects.

The studio is a generalist rather than a dental specialist. Its work breaks down into SEO at 30 percent, web design and web development at 20 percent each, and digital strategy, AR and VR development and low-code development at 10 percent each. Its industries are consumer products, arts and entertainment, education and IT. It builds on WordPress, Drupal, Joomla and Sitecore, with platforms including Google App Engine, Unity and Zoho Creator, and it also does mobile apps, PPC, email marketing and conversion work. Named clients include DAC Services, Fluteworld and Gunter Camp and Conference Center. It has no named dental client and no dental or healthcare page.

What a dental practice could expect is a website-led engagement. Client projects include site redesigns, Google Analytics integration and custom reporting dashboards, often delivered under 10,000 dollars, with weekly meetings to keep projects on schedule. A home remodelling firm uses a custom analytics report from Animink each month to judge marketing performance. SEO is the largest single slice of its work, and it covers local, on-page and technical optimisation.

Feedback is broad and mostly positive. Clutch shows 4.8 from 42 reviews, with timely delivery mentioned most often and good communication and project management next. Some reviewers raised communication problems and delays involving offshore team members. GoodFirms reviewers praise quality and affordability, with one non-technical client wishing for more guidance on database topics. Google shows 4.8 from about 23 reviews, largely older.

Prices are modest. There is a 5,000 dollar minimum and rates of 50 to 99 dollars an hour, with most projects below 10,000 dollars, and its clients are almost all small businesses. For a single-location dental office in the Charlotte region that mainly needs a new or rebuilt website with SEO groundwork and analytics, Animink is a budget-conscious local option. Practices wanting a dental marketing specialist with proven patient acquisition results would need to ask for relevant examples first.

Animink's Website

Screenshot of Animink's website
Screenshot of animink.com

Animink at a Glance

Founded1998
Team size10-49 employees
HeadquartersCharlotte, North Carolina, USA
Other officesConcord, North Carolina
LanguagesEnglish
PricingMinimum project $5,000+, $50-$99 per hour, most projects under $10,000. Some listings give rates from $25-$49 to $130 per hour.
Contracts & reportingWeekly project meetings. Contract length not published.
Tools & partnershipsWordPress; Drupal; Joomla; Sitecore; Google App Engine; Google Analytics; Unity; Zoho Creator

Dental Marketing Services

  • Website design and redesign
  • WordPress development
  • SEO (local, on-page, technical)
  • Google Analytics setup and custom reporting
  • PPC
  • email marketing
  • conversion rate optimisation
  • website maintenance

Dental Clients & Results

  • Cipriani Remodeling Solutions: custom Google Analytics report used monthly to assess marketing, delivered on time (January 2023)
  • News aggregator site: redesign and Google Analytics integration delivered on time with weekly meetings (August-November 2023)

Why Dentists Choose Animink

  • In business in Charlotte since 1998
  • Clutch tags healthcare and dental among its industries
  • 4.8 Clutch rating across 42 reviews
  • Hourly rate of $50 to $99 on Clutch
  • Second office in Concord, North Carolina
Key Strengths
  • Builds dental websites with design consultation and SEO delivered on budget
  • Develops practice websites with attention to code quality
  • Shapes digital strategy for dental practices around their growth goals
  • Runs SEO that helps practice websites rank for dental searches

How the DSA Score Breaks Down

Client reviews18/20
Experience13/20
Client portfolio9/20
Published results0/20
Transparency12/20
Client feedback14.3/20

Points earned: 55.9 of 100 (profile 52 × 0.8 + client feedback 14.3). DSA Score: 91/100

What Dental and Healthcare Clients Say About Animink

2client reviews
  • 2 on review sites
  • 1 from dental practices

Clients Most Often Praise

  • Dental website design 2
  • Higher Google Maps & local rankings 1
  • Value for money 1
  • Communication & responsiveness 1

In ShortClutch reviewers praise responsive web development, SEO and long-running maintenance. Includes a dental studio client.

Anonymous (Executive, Mustard Seed Dental Studio)Jan 26, 2024 Clutch
Dental practice

Delivered a new dental site with design consultation and SEO on time and within budget.

See it on clutch.co
Anonymous (Owner, Insight Healthcare Advisors)Feb 1, 2024 Clutch
Healthcare client

Anonymous praised responsiveness and development integrity on a healthcare marketing consultancy website.

See it on clutch.co

Where Animink Is Listed

Questions Dentists Ask About Animink

Does Animink specialise in dental marketing?

No. It is a general web design, development and SEO studio serving small businesses across several industries. It has no named dental client or dental service page.

How long has Animink been in business?

It started in 1998 as an animation studio before moving into web design and digital marketing.

What does Animink charge?

There is a 5,000 dollar minimum and rates of 50 to 99 dollars an hour, and most reviewed projects cost under 10,000 dollars.

What do clients say about Animink?

Clutch shows 4.8 from 42 reviews, with on-time delivery the most common praise. A few reviewers mention communication issues and delays with offshore team members.

Where is Animink located?

It has a headquarters in Charlotte and a second office in Concord, North Carolina.

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