Colombo boutique agency in three divisions, with a published private-hospital SEO case
About Ladder Global
Ladder Global is a boutique digital agency at Longdon Hill in Colombo 05, Sri Lanka. The company was founded in 2021 and has marked its fifth year with a video. It has more than 30 staff. Leaders are directors Abbad Fowzan and Anush Milroy and managing partner director Akalanka Wijesinghe, who leads business development. Managers run creative, operations and key accounts.
The agency works in three arms. Ladder Digital covers content, social media, SEO and paid ads. Ladder Labs handles UI/UX, web and mobile apps. Ladder Studios does brand identity, animation, 3D and packaging. The agency limits how many projects it takes at once so each gets close attention.
Its SEO method has five steps. First it sets goals and studies the audience and competitors. Then come keyword research, on-site work on titles, meta descriptions, headers, alt text and copy, and technical fixes for crawling, indexing, speed and mobile use. The last step is off-page work: links, guest posts, Google Business Profile optimization and social signals. Local SEO is a core service, with profile setup and local citations. Progress is checked in Google Search Console and reported monthly. SEO usually takes four to twelve months to pay off, and first place on Google cannot be promised. The banner on their SEO page, however, uses the phrase guaranteed rankings.
The agency has no dental clients. Its clearest health-sector proof is Durdans Hospital, a private Colombo hospital known for its heart centre. The brief was to rank for cardiology and neurology terms and to double organic sessions within a year. The team audited and fixed technical faults, rewrote metadata and headings on service pages, improved internal links, published new pages and blogs, and ran a link campaign. They also optimized the hospital's Google listing and asked patients for reviews. Over five months the hospital gained about 17,200 more clicks, about 390,000 more impressions, a 0.3 point CTR gain and a 1.3 place gain in average position. Amrak Institute, a healthcare education provider, is a second SEO portfolio entry, and Cloud Clinic and Ninewells are among their clients.
The agency fits Sri Lankan clinics or dental groups that want SEO, ads, a new site and branding from one team. Testimonials from Daiki Axis, Home Makers and Emera Holdings mention more leads and sales, and they hold a 5.0 score on Leadstal. There is no published price list. Rates run $25-49 per hour, with projects of $10,000 to $24,999. New clients are offered a free consultation valued at $300, and a reply within 24 hours.
Ladder Global's Website
Ladder Global at a Glance
| Founded | 2021 |
|---|---|
| Team size | 30+ employees |
| Headquarters | Colombo, Western Province, Sri Lanka |
| Leadership | Abbad Fowzan (Director); Anush Milroy (Director); Akalanka Wijesinghe (Managing Partner Director, Business Development); Dilika Amarathunge (Manager, Creative); Janith Chanaka (Manager, Operations); Erandi Samarakone (Manager, Key Accounts) |
| Languages | English |
| Pricing | No public prices. A free consultation, valued at $300, plus free SEO, website and social media audits. $25-49/hr and a $10,000-$24,999 project range. |
| Contracts & reporting | Monthly progress reports tracked in Google Search Console; reply within 24 hours of enquiry; SEO results expected in 4-12 months; first-place rankings cannot be guaranteed. |
| Tools & partnerships | Google Search Console; Google Business Profile; in-house website optimization audit tool |
Dental Marketing Services
- Technical SEO audits and fixes
- keyword research
- on-page optimization of service pages
- content creation (pages, blogs, resources)
- link building
- Google Business Profile optimization
- patient review encouragement
- local citations
- PPC and social media ads
- social media management
- website design and development
- UI/UX design
- brand identity design
Dental Clients & Results
- Durdans Hospital: about 17,200 more clicks, about 390,000 more impressions, CTR up 0.3 points, average position up 1.3 places (5 months)
- Infomate: 50K impressions (3 months)
- Miami Ad School Sri Lanka: 115K impressions (6 months)
Why Dentists Choose Ladder Global
- Published Durdans Hospital SEO case study with click and impression gains
- Durdans campaign added about 17,200 clicks in five months
- Lists Ninewells and Cloud Clinic among client logos
- Durdans work included Google Business Profile and patient review setup
- Separate divisions for marketing, web platforms and brand design
Key Strengths
- Sends practices monthly analytics reports with key data, learnings and optimisation plans
- Offers a free 30-minute strategy call before work on a practice starts
- Provides custom AI content on treatments alongside SEO and social campaigns
How the DSA Score Breaks Down
Points earned: 50.7 of 100 (profile 45 × 0.8 + client feedback 14.7). DSA Score: 90/100
What Clients Say About Ladder Global
- 3 on review sites
Clients Most Often Praise
- Understanding of dentistry 2
- Higher Google Maps & local rankings 1
- Dental website design 1
- Communication & responsiveness 1
In ShortShort generic praise for SEO and web development expertise and responsiveness.
Hasini Chamali praises the team's SEO and website development expertise and professionalism.
See it on leadstal.comPrashasthi Nishshanka says the team provides strategic advice and useful tools to clients.
See it on leadstal.comPulinda Vimukthi Gunawardena reports strong results and a responsive, knowledgeable team that guided them throughout.
See it on leadstal.comWhere Ladder Global Is Listed
Questions Dentists Ask About Ladder Global
Has Ladder Global done SEO for healthcare providers?
Yes. Their Durdans Hospital case study covers technical fixes, service page optimization, content, link building, Google listing work and patient reviews. The hospital gained about 17,200 more clicks over five months.
Do they have dental clients?
They have no named dental clients. Their healthcare work is with a hospital, a healthcare education institute and a clinic brand.
How often will I get reports?
They provide monthly reporting on traffic, rankings and other metrics. Progress is tracked in Google Search Console.
How long before SEO shows results?
SEO typically takes four to twelve months, and they cannot guarantee first-place rankings.
Can they also handle branding and a new website?
Yes. Ladder Labs builds websites and apps and Ladder Studios handles brand identity, while Ladder Digital runs SEO and ads.
Reviews of Ladder Global
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