Employee-owned St. Louis digital agency running consumer media for the orthodontists' association
About SteadyRain
SteadyRain is a digital strategy, design, development and marketing agency based at 543 Hanley Industrial Court in Brentwood, a St. Louis suburb. It earlier operated from Geyer Avenue in the city. The company was formed in Missouri in November 1999 and is 100% employee-owned. Thompson Knox Jr. is president. The team has 10 to 49 people, and about 70% of its clients are mid-sized organisations.
The agency covers digital strategy, UI and UX, front-end and web application development, AI, and digital marketing. Its sites are built on DNN, WordPress, Sitefinity and Umbraco. On the marketing side, SEO includes technical fixes, content briefs, information architecture and authority building. Local SEO uses location pages, consistent name, address and phone listings, review management and map-pack work to drive calls and visits. Paid search runs on Google Ads and Bing with detailed account structures and a focus on cost per acquisition. Paid social, email, display, YouTube retargeting and content marketing are also offered. Reporting is transparent and ROI-focused, with plain-language explanations and recommended next steps. The agency holds Google Partner and Bing Ads accreditation.
Health care is one of its six named industries. Its health care page covers location data management for multi-site groups, structured content for SEO and patient journeys, attribution dashboards and HIPAA-aware lead generation. This suits multi-location or DSO-style dental groups more than a single surgery. Washington University Physicians and Consultants in Women's Healthcare are among its clients.
Its clearest dental proof is with the American Association of Orthodontists. SteadyRain handles media planning and buying for the AAO across Google Ads, Bing, YouTube and display. The work also includes technical SEO, content and generative engine optimisation. The aim is to explain why patients should choose an orthodontic specialist and to send people to the AAO's Find an Orthodontist locator. Since a focused engagement began in January 2023, consumer website traffic has risen by more than 250%. Impressions, clicks, video view-through rates and locator visits also increased. This is association-level work, and no individual dental practices are named.
In other work, a managed IT client went from about one lead a month to two or three a week. A regional bank grew organic traffic by around 30% over 18 months. Some reviewers mention cost overruns caused by unclear requirements, and one asked for more strategic input. SteadyRain averages 4.8 from 10 Clutch reviews. Rates run $150 to $199 an hour with a $10,000 minimum, and most projects fall between $50,000 and $199,999. The agency won all three digital categories in the St. Louis Business Journal awards for the sixth year running in 2025. It was also an honoree in the U.S. Chamber's 2026 CO-100 list.
SteadyRain's Website
SteadyRain at a Glance
| Founded | 1999 |
|---|---|
| Team size | 10-49 employees |
| Headquarters | Brentwood (St. Louis), Missouri, USA |
| Leadership | Thompson Knox Jr. (President); Jennifer Clark (Chief Financial Officer) |
| Languages | English |
| Pricing | $150-$199/hr, a $10,000+ minimum project size, and a most common project size of $50,000-$199,999. |
| Contracts & reporting | Regular ROI-focused reports with recommended next steps and real-time campaign analytics. Free one-hour digital strategy session. Contract length not published. |
| Tools & partnerships | Google Partner; Bing Ads accredited; DNN; WordPress; Sitefinity; Umbraco; NCEO member (employee-owned) |
Dental Marketing Services
- SEO and technical SEO
- local SEO with location pages, NAP listings, reviews and map pack
- Google Ads and Bing paid search
- YouTube and display advertising
- paid social
- content marketing
- generative engine optimisation
- website design and development
- location data management for multi-site groups
- attribution and analytics dashboards
- HIPAA-aware lead generation
Practice Types They Work With
- orthodontics
- DSOs/multi-location
Dental Clients & Results
- American Association of Orthodontists: over 250% increase in consumer website traffic plus higher impressions, ad clicks and locator page views (focused engagement since January 2023)
- Landmark Bank: about 30% organic traffic growth over roughly 18 months and about 360% more paid traffic
- Blade Technologies: leads rose from about one per month to two or three per week
Dental Practices They Have Worked With
- American Association of Orthodontists (professional association, not a practice)
Why Dentists Choose SteadyRain
- Third-floor office on Hanley Industrial Court in Brentwood
- Builds intranets and web applications as well as websites
- Health care is one of six listed industries
- Offers AI consulting and AI lead generation services
- Ten Clutch reviews with a 4.8 average
Key Strengths
- Manages paid media for orthodontic audiences with transparent reporting
- Revamps practice website UX and copy with deadlines consistently met
- Builds web applications and booking tools that support dental practices
- Runs local SEO and email marketing for healthcare practices
Awards & Recognition
- St. Louis Business Journal awards, wins in all three digital categories for the sixth consecutive year (2025)
- U.S. Chamber of Commerce CO-100 Enduring Businesses honoree (2026)
How the DSA Score Breaks Down
Points earned: 48.3 of 100 (profile 40 × 0.8 + client feedback 16.3). DSA Score: 90/100
What Clients Say About SteadyRain
- 3 on review sites
- 1 from dental practices
Clients Most Often Praise
- Higher Google Maps & local rankings 2
- Dental website design 2
- Clear reporting & honesty 1
- More new patient bookings 1
Manages paid media with transparent reporting; client reports over 250% increase in consumer website traffic.
See it on clutch.coWebsite redesign plus SEO/ads lifted leads from about one a month to two or three a week.
See it on clutch.coNonprofit UX and copy revamp impressed the board, with deadlines consistently met.
See it on clutch.coWhere SteadyRain Is Listed
Questions Dentists Ask About SteadyRain
Has SteadyRain worked in dentistry?
Yes, at association level. It runs media and search work for the American Association of Orthodontists, which saw over 250% growth in consumer website traffic. No individual dental practices are named.
Is SteadyRain a fit for a single-location practice?
Their minimum is $10,000, and most projects fall between $50,000 and $199,999. That makes them better suited to larger groups or organisations than to small single practices.
Does SteadyRain handle local SEO?
Yes. They build location pages, keep listings consistent, manage reviews and optimise for the map pack. Their health care offer also covers location data management for multi-site groups.
How does SteadyRain report results?
Their reporting is transparent and ROI-focused. It includes regular updates, plain-language explanations, recommended next steps and real-time campaign analytics.
Who owns SteadyRain?
The company is 100% employee-owned and was formed in Missouri in 1999. Thompson Knox Jr. is president.
Reviews of SteadyRain
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