Yorkshire SEO, content and digital PR agency founded by two former iProspect staff
About Hot House Digital
Hot House Digital is a small organic search agency in West Yorkshire. Hot House Digital Limited was incorporated on 24 July 2017, with James Lockwood and Patrick Rose as its two directors since that day. The registered office is in Halifax. The agency is based in Leeds with two to nine staff, and its newer services target Huddersfield and West Yorkshire. A separate firm with the same name operates in St. Louis, Missouri, and has no connection to it.
Lockwood and Rose both worked at the search agency iProspect before setting up on their own. When they launched, they were working from Scar Lane in Huddersfield and planned to move into the Huddersfield Media Centre. They chose the town for its central location and its supply of digital graduates. From the start they aimed to avoid jargon, explain why each task is recommended, and teach clients enough to manage some of the work themselves.
The service list is short: technical audits and on-page SEO, content marketing and strategy, and digital PR aimed at earning links and press coverage. Social media is a newer service. The work splits into 35% SEO, 35% content marketing and 30% public relations. The founders treat technical SEO and content and PR as separate skills that must work together, set strategy by commercial priorities rather than search volume alone, and have never bought links.
The published case studies come from retail and other non-dental sectors. Cormar Carpets used a broad SEO programme to support a consumer relaunch, DriveElectric used website content to raise awareness of electric vehicle leasing, and outdoor clothing brand TOG24 used a three-step local SEO plan to support new store openings. TOG24's marketing director credits the agency with more traffic and regular press coverage. Another case study covers SEO and conversion work for a large global insurer. No dental clients or dental pages are published.
The one Clutch review, also shown on The Manifest, comes from a lighting components retailer. The agency guided its website migration and cleaned up old SEO problems, and the client scored quality, schedule and willingness to refer at 5.0 and cost at 4.5. Rates run $100 to $149 an hour, with a $1,000 minimum project. The agency is a reasonable option for a UK dental group planning a site migration, or one that wants treatment content and digital PR, as long as it is happy to explain dental compliance rules to the agency itself.
Hot House Digital's Website
Hot House Digital at a Glance
| Founded | 2017 |
|---|---|
| Team size | 2-9 employees |
| Headquarters | Leeds, West Yorkshire, UK |
| Leadership | James Lockwood (Director and co-founder); Patrick Rose (Director and co-founder) |
| Languages | English |
| Pricing | No published price list. $100-$149 per hour and a $1,000+ minimum project. |
Dental Marketing Services
- technical SEO audits
- on-page optimisation
- local SEO
- website migration support
- content strategy and copywriting
- digital PR and link earning
- conversion rate optimisation
- social media
Dental Clients & Results
- Cormar Carpets: SEO programme supporting a consumer relaunch
- TOG24: three-step local SEO strategy supporting new store openings
- DriveElectric: website content to build brand awareness
Why Dentists Choose Hot House Digital
- Office in the Tower Works building near Leeds station
- Founders met while working at iProspect
- Co-founder led SEO at Thomas Cook and Pets At Home
- Small focus on SEO, content and digital PR only
- Listed by Clutch among Leeds SEO firms
Key Strengths
- Guides dental site re-platforming and migrations to protect existing rankings
- Fixes legacy SEO problems left by years of poor practice
- Combines keyword analysis with written content for treatment pages and practice blogs
How the DSA Score Breaks Down
Points earned: 42.3 of 100 (profile 38 × 0.8 + client feedback 11.9). DSA Score: 88/100
What Clients Say About Hot House Digital
- 1 on review sites
Clients Most Often Praise
- Higher Google Maps & local rankings 1
LED retailer hired the agency to guide a re-platforming migration and SEO, fixing years of poor practices with keyword, PLP and blog content work.
See it on themanifest.comWhere Hot House Digital Is Listed
Questions Dentists Ask About Hot House Digital
Has Hot House Digital worked with dental practices?
No dental clients or dental case studies are published. Their named work is with brands such as Cormar Carpets, TOG24 and DriveElectric.
Can they handle a website migration without losing rankings?
Their one Clutch review describes a guided migration for a retailer that also cleaned up old SEO problems. The client rated quality and schedule 5.0.
Who runs the agency?
Co-founders James Lockwood and Patrick Rose have been directors since the company was formed in July 2017. Both previously worked at the search agency iProspect.
What services do they focus on?
They focus on technical SEO, content marketing and digital PR, which make up 35%, 35% and 30% of their work. They do not offer paid search as a core service.
What is the minimum budget?
The minimum project is $1,000, and hourly rates run $100 to $149. They do not publish a price list.
Reviews of Hot House Digital
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