Pittsburgh lead-generation agency combining PPC, social ads, landing pages and CRM
About HBT Digital Consulting
HBT Digital Consulting LLC is a small online advertising and lead-generation agency in Pittsburgh, Pennsylvania. Its address is 338 S Pacific Ave, and it has 2-9 people. Founder and managing principal RJ Huebert started the business from home in 2019 after about ten years in corporate marketing, latterly as marketing director at a global market research firm. He holds a communications degree from the University of Pittsburgh and a master's in strategic communication management from the University of South Florida, and has earlier work in healthcare, education, market research and banking.
The firm grew 125 percent in 2021, got a new logo and website in 2023 and made its first hire that same year. Today they are a full-funnel lead-generation agency for established service businesses. Their headline offer, the Growth Blueprint, is aimed at firms with at least 500,000 dollars in annual revenue and joins paid ad management, landing pages, CRM setup, automated follow-up and weekly optimisation.
Paid media is the core. They run Google and Bing search ads with dedicated landing pages and call tracking, plus Meta, LinkedIn and other social ads, and they can buy media on channels such as Hulu, Roku, Spotify and Pandora. They judge success by booked calls, pipeline and revenue rather than clicks. They do not currently describe an organic SEO service, although some listings still show SEO and local marketing. Dental practices are not among their industries, which are financial, education, legal, home services, technology and B2B.
For a dental practice, the fit is mainly paid search and lead capture: ads tied to treatment searches, landing pages built to convert, and a CRM that follows up enquiries. Practices seeking content-led SEO or Google Business Profile management would need another partner.
Published results come from other sectors. Results include 349 HVAC jobs booked in 30 days at about 41 dollars per job, an 89.7 percent pipeline win rate and 55 dollars per qualified lead for a law firm, and lead growth from a handful to close to 300 for a university programme. Named clients include the University of Pittsburgh, Financial Partners Credit Union, Chapman Heating and Cooling and several law firms. Reviewers on The Manifest give 5.0 from two reviews and cite responsiveness, affordable pricing and monthly data-driven reports.
Terms are published. They recommend at least 5,000 dollars a month in ad spend, contracts start at six months and then roll month to month, and campaigns can launch within two weeks of signing. Package tiers are Starter, Advanced and Expert, with pricing quoted after a discovery call. They do not guarantee lead or sales numbers.
HBT Digital Consulting's Website
HBT Digital Consulting at a Glance
| Founded | 2019 |
|---|---|
| Team size | 2-9 employees |
| Headquarters | Pittsburgh, Pennsylvania, USA |
| Leadership | RJ Huebert (Founder and Managing Principal) |
| Languages | English |
| Pricing | Packages (Starter, Advanced, Expert) quoted after a discovery call; recommended minimum ad spend of $5,000 per month; most common project size under $10K. |
| Contracts & reporting | Six-month initial contract, then month-to-month; campaigns can launch up to two weeks after signing; weekly optimisation; monthly reporting cited by reviewers; no guarantee of lead or sales numbers. |
| Tools & partnerships | Google Partner; HighLevel CRM; Google Ads; Microsoft Advertising; Meta Ads; LinkedIn Ads |
Dental Marketing Services
- Google Ads search campaigns
- Bing Ads
- Meta and LinkedIn ads
- remarketing
- landing page builds
- call tracking
- CRM setup and automated nurture workflows
Dental Clients & Results
- HVAC client: 349 jobs booked in 30 days at about $41 per booked job
- law firm: 89.7% pipeline win rate and $55 cost per qualified lead
- University of Pittsburgh programme: leads grew from a handful to close to 300
- Everlong Media: new traffic sources scaled to mid-five figures per month
Why Dentists Choose HBT Digital Consulting
- Google rating of 5.0 from 22 reviews
- Has offered its services since 2019
- Office at 338 South Pacific Avenue
- Combines online advertising with site optimization
- Also reviewed on Facebook with 7 reviews
Key Strengths
- Sets up PPC with conversion tracking so a practice sees which ads bring calls
- Manages Google, Facebook and LinkedIn ads for practices wanting more patient enquiries
- Researches the keywords patients use when looking for dental treatments
- Optimises practice websites so they rank and convert search visitors
How the DSA Score Breaks Down
Points earned: 42.2 of 100 (profile 36 × 0.8 + client feedback 13.4). DSA Score: 88/100
What Clients Say About HBT Digital Consulting
- 2 on review sites
Clients Most Often Praise
- Communication & responsiveness 1
- Clear reporting & honesty 1
In ShortTwo Clutch PPC clients praise responsiveness, communication and strategic approach.
PPC setup, conversion tracking and reporting; praises responsiveness and communication.
See it on clutch.coManaged LinkedIn, Facebook and Google Ads campaigns; customer-focused and strategic.
See it on clutch.coWhere HBT Digital Consulting Is Listed
Questions Dentists Ask About HBT Digital Consulting
Does HBT Digital Consulting work with dental practices?
Dental is not one of their industries; their sectors are financial, education, legal, home services, technology and B2B. Their founder has past healthcare experience from corporate roles.
Do they offer SEO?
They focus on paid ads, landing pages and CRM and do not currently describe an organic SEO service. Some listings still show SEO among their services.
What ad budget do they recommend?
They recommend at least 5,000 dollars a month in ad spend. Management fees are quoted per package after a discovery call.
How long is the contract?
Contracts start with six months and then move to month-to-month. Campaigns can go live within two weeks of signing.
What do clients say about them?
Two reviews on The Manifest rate them 5.0, citing responsiveness, affordable pricing, good results and monthly data-driven reporting.
Reviews of HBT Digital Consulting
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