Denver dental and healthcare marketing firm with published practice growth case studies
About Big Buzz
Big Buzz is a Denver marketing firm founded in 2007 by Wendy O'Donovan Phillips, who still leads it as CEO. Its office is at 3578 Willow Street in Denver's Central Park area. Its early work was branding and websites for private medical and dental practices, built on surveys of patients and doctors. In 2013 it won a Cancer Awareness Advertising Award and a BMA Colorado Gold Key Award for its online cancer centre report for Regional West Medical Center. At that time the firm had five employees. O'Donovan Phillips wrote KABOOM!, a dental marketing book, has consulted for the American Dental Association and appeared on the Dentistry Uncensored podcast in 2020.
Their dental offer is built around repeatable systems rather than one-off campaigns. Services cover brand strategy, dental SEO and local search, content for implant and general dentistry, Facebook advertising, email nurture campaigns, reputation and referral marketing, community engagement and HIPAA-conscious communication. A distinctive element is team marketing: they help front desk staff and leadership agree on growth goals, messaging and how to ask for referrals. New clients start with a free strategy session and a SWOT review of current marketing led by the CEO.
The published case studies are detailed. Hall Family Dentistry in Indianapolis, a client since 2015, grew from about 30 to about 90 new patients a month, peaking at 116. In the latest period, Google Ads conversions rose 94 percent and web forms and calls rose 58 percent. Summit Smiles Dental in Aurora, a client since 2016, averaged 39 new patients, five implant cases and three cosmetic cases a month in the first six months of a refreshed campaign. That campaign combined a new logo, implant content, Facebook ads and monthly emails to about 4,500 patients. They also ran Dr. Brett Kessler's 22-month campaign to become ADA President-Elect.
The firm's clients include general, cosmetic, pediatric, endodontic, periodontic, oral surgery, orthodontic and implant practices, as well as DSOs, dental labs and manufacturers. It suits established practices aiming to add associates or locations.
On ReportGarden they hold 4.7 from 14 reviews, mostly from dental owners, including Signature Dentistry Centennial. Reviewers mention more new-patient calls, growth across locations, dependable follow-through and clear requests. A 2021 G2 review describes them as a strong partner after an audit and patient survey. Ongoing work includes quarterly strategy reviews. Prices are not published.
Big Buzz's Dental SEO Page
Big Buzz at a Glance
| Founded | 2007 |
|---|---|
| Headquarters | Denver, Colorado, USA |
| Leadership | Wendy O'Donovan Phillips (Founder and CEO) |
| Languages | English |
| Pricing | Not published; free strategy session and SWOT analysis offered. |
| Contracts & reporting | Starts with a free strategy session, SWOT analysis with the CEO and a free nurture plan; ongoing quarterly strategy reviews with practice owners and front office managers. |
| Tools & partnerships | Google Ads; Facebook Ads; email automation |
Dental Marketing Services
- Dental brand strategy and identity
- dental SEO and local search
- implant and general dentistry content
- website redesign
- Google Ads
- Facebook advertising
- email nurture campaigns
- reputation and referral marketing
- front office team marketing training
- social media and community engagement
- patient surveys
- quarterly strategy reviews
- ADA campaign marketing
Practice Types They Work With
- general dentistry
- cosmetic dentistry
- implants
- pediatric
- endodontics
- periodontics
- oral surgery
- orthodontics
- DSOs/multi-location
Dental Clients & Results
- Hall Family Dentistry: new patients from about 30 to 90 per month, peak 116 (2015 to 2023)
- Hall Family Dentistry: Google Ads conversions up 94% and 227 new patients (past 12 months)
- Hall Family Dentistry: web forms and calls up 58% (most recent period)
- Summit Smiles Dental: 39 new patients, 5 implant cases and 3 cosmetic cases per month on average (first six months of campaign)
- Dr. Brett Kessler: named ADA President-Elect (22-month campaign ending 2023)
Dental Practices They Have Worked With
- Hall Family Dentistry (Indianapolis)
- Summit Smiles Dental (Aurora, CO)
- Signature Dentistry Centennial
- Dr. Brett Kessler ADA campaign
Why Dentists Choose Big Buzz
- Named Aurora dental client since 2016
- Team training on referrals
- Brand and ads together
- Denver-based
- Long client relationships
Key Strengths
- Sends direct mail campaigns that prompt new-patient calls
- Audits a practice's marketing before taking on wider projects
- Trains the practice team to generate more patient referrals
- Manages a practice's Google Business Profile and local SEO for map visibility
Awards & Recognition
- Cancer Awareness Advertising Award (2013)
- BMA Colorado Gold Key Award (2013)
How the DSA Score Breaks Down
Points earned: 40.1 of 100 (profile 29 × 0.8 + client feedback 16.9). DSA Score: 88/100
What Clients Say About Big Buzz
- 4 on review sites
- 1 from dental practices
Clients Most Often Praise
- More new patient bookings 2
- Communication & responsiveness 2
- Higher Google Maps & local rankings 1
In ShortDental practice owners credit mailers and SEO with new patients. Clients praise reliability and responsiveness.
Dental practice owner says Big Buzz mailers produced new patient calls immediately; recommends them to dentists.
See it on reportgarden.comAfter five months, no longer has to drive marketing/SEO communication and new patients have increased.
See it on reportgarden.comBecky Upton praises the team as dependable partners in a complex marketing environment.
See it on reportgarden.comShow 1 more client review
- Mary Cate Spires: After a digital marketing audit, hired them for more projects citing responsiveness and communication. ReportGarden
Where Big Buzz Is Listed
Questions Dentists Ask About Big Buzz
Has Big Buzz grown practices like mine?
They publish dental case studies. Hall Family Dentistry went from about 30 to about 90 new patients a month, and Summit Smiles Dental averaged 39 new patients a month in the first six months of a refreshed campaign.
Who leads the agency?
Wendy O'Donovan Phillips founded Big Buzz in 2007 and is CEO. She wrote the dental marketing book KABOOM! and has consulted for the American Dental Association.
How do they start working with a new practice?
They begin with a free strategy session and a SWOT review of current marketing led by the CEO. They also provide a free initial nurture plan for warm leads.
Do they help my front desk team?
Yes. Team marketing is part of their offer. They align front office staff and leadership on growth goals, messaging and referral requests.
What do other dentists say about them?
On ReportGarden they hold 4.7 from 14 reviews, mostly from dental owners. Reviewers mention more new-patient calls, clear communication and reliable follow-through.
What types of dental organisations do they work with?
Their clients include general, cosmetic, pediatric, endodontic, periodontic, oral surgery, orthodontic and implant practices. They also work with DSOs, labs and dental manufacturers.
Reviews of Big Buzz
No reviews on this site yet. Have you worked with Big Buzz? Your review helps other dentists choose.