B2B-focused Cape Town marketing agency running SEO, paid lead generation and GoHighLevel CRM
About Shift ONE Digital
Shift ONE Digital is a full-service marketing agency headquartered at Eden on the Bay in Big Bay, Blouberg, on the west coast of Cape Town. Besides Cape Town, they have offices in Johannesburg (Melrose Arch) and Pretoria (Menlyn Maine), plus addresses in Cary, North Carolina, Elizabeth, New Jersey, Chiswick Park in London and Hildesheim in Germany. The business holds B-BBEE Level 2 status.
Dylan Kohlstadt started the agency in 2011 and is still its CEO; she has more than 20 years in digital marketing, an MBA and an IMM marketing diploma. Michael Wimpey, who joined in 2019 after working alongside her since 2011, is building the US division, while Anet van Staden (COO), John Killin (CTO) and Loveson Mdluli (chairman) complete the leadership team. The team has 18 named people and more than 20 specialists in all.
Their positioning is mainly B2B: they target complex businesses with well-informed buyers in energy, manufacturing, industrial, SaaS, sustainability and financial services. Search work sits inside a lead generation offer that combines SEO and GEO, Google Ads, geo-targeted campaigns, click funnels and appointment setting. The SEO work covers keyword research, on-page work, mobile SEO, CMS setup, link building and systems for both global and local search. They also run GoHighLevel as their CRM platform and are the only accredited GHL agency in South Africa, which is relevant for practices that want enquiry follow-up automated.
They have no dental, medical or healthcare clients, pages or case studies, so a dental practice would sit outside their usual client base. The fit is better for larger groups or multi-site practices that want one outsourced marketing team: clients get a dedicated marketing manager and digital marketing manager, with access to the marketing director and CEO, a fractional CMO model at lower cost than an in-house hire.
Proof comes from other sectors. The agency has won 31 awards, including TechBehemoths titles such as B2B Agency of the Year 2022 and Social Media Marketing Agency of the Year in 2021 and 2023 to 2025, plus dotCOMM, Marcom and Assegai awards for work for WEG, Lecico, Mobius Consulting, Hertex, Sirdar, Seeff and MOYO. Named testimonial clients include Seeff, Career Planet, Solverminds, Dell and Crocs, and the recurring themes are the team acting as an extension of in-house staff, quick responses and dependable delivery.
No prices or package tiers are published; prospects request a free proposal. Their services stress ROI and ROMI tracking and real-time campaign monitoring with adjustments, but contract length and reporting cadence are not published.
Shift ONE Digital's Website
Shift ONE Digital at a Glance
| Founded | 2011 |
|---|---|
| Team size | About 20 (18 named; over 20 experts) |
| Headquarters | Cape Town (Big Bay, Blouberg), Western Cape, South Africa |
| Other offices | Johannesburg, Pretoria, Cary (North Carolina, USA), Elizabeth (New Jersey, USA), London (UK), Hildesheim (Germany) |
| Leadership | Dylan Kohlstadt (Founder and CEO); Michael Wimpey (Managing Director / CEO USA); Loveson Mdluli (Chairman); Anet van Staden (COO); John Killin (CTO); Tamarin van Reenen (Paid Media Director) |
| Languages | English |
| Pricing | No public prices or packages; quotes via a free proposal request. |
| Contracts & reporting | Clients are assigned a dedicated marketing manager and digital marketing manager with access to the marketing director and CEO (fractional CMO model). Contract length and reporting cadence not published. |
| Tools & partnerships | GoHighLevel (accredited GHL agency); Google Ads; Facebook Ads; Google Analytics; WordPress; Launch ONE AI Websites; Scale ONE CRM |
Dental Marketing Services
- SEO and GEO
- local and global search setup
- Google Ads and geo-targeted campaigns
- social media management
- website design and development
- usability testing and UX
- email marketing
- lead generation funnels and appointment setting
- GoHighLevel CRM setup
- reporting and ROI analysis
Why Dentists Choose Shift ONE Digital
- Six reviews at 5.0
- Creative and marketing in one agency
- Since 2011
- Lead generation service
- Team of 10 to 49
Key Strengths
- Produces creative campaigns that present a practice's brand and treatments
- Can take over a practice's full marketing function with monthly growth tracking
- Runs Google Ads, social media and email campaigns for patient acquisition
- Offers usability testing and wireframing before building a practice website
Awards & Recognition
- TechBehemoths B2B Agency of the Year 2022
- TechBehemoths Social Media Marketing Agency of the Year 2021, 2023, 2024, 2025
- TechBehemoths WordPress Agency of the Year 2024, 2025
- dotCOMM Platinum for Lecico brand strategy 2025
- Marcom Platinum for Mobius Consulting website 2023
- Marcom Gold for Sirdar lead generation 2024
- Assegai Bronze for MOYO website 2025
How the DSA Score Breaks Down
Points earned: 35.2 of 100 (profile 44 × 0.8 + client feedback 0). DSA Score: 87/100
Where Shift ONE Digital Is Listed
Questions Dentists Ask About Shift ONE Digital
Has Shift ONE Digital worked with dental practices before?
No. They have no named dental, medical or healthcare clients or case studies. Their work is mostly for B2B firms in sectors such as manufacturing, energy, property and financial services.
Where are they based and can they serve practices outside Cape Town?
Their main office is in Big Bay, Blouberg, Cape Town. They also have offices in Johannesburg and Pretoria, plus addresses in the USA, the UK and Germany.
What search and lead generation services do they offer?
They offer SEO and GEO, Google Ads, geo-targeted campaigns, click funnels and appointment setting. Their SEO work covers keyword research, on-page optimisation, mobile SEO, link building and local search setup.
Who will manage my account?
Clients are given a dedicated marketing manager and a digital marketing manager. They also have access to the marketing director and the CEO, in a fractional CMO model.
Do they publish prices?
No. Prices and packages are not published, and prospective clients are asked to request a free proposal.
Reviews of Shift ONE Digital
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