New Orleans social media, SEO and paid search agency founded in 2007
About FSC Interactive
FSC Interactive is a digital marketing agency at 5411 Vermillion Blvd in New Orleans. It was founded by McKenzie Lovelace, who is CEO and Founder, and it has worked in online marketing since 2007. Tallie Merritt, who joined in 2014 as Director of Search, was promoted to President in 2016. The firm has fewer than 50 employees, and nine staff are named, including an account director, a director of paid media, a digital strategist and an SEO coordinator.
The agency's work is organised around four areas: social media management, search engine optimisation, online advertising and content. Advertising covers paid search, display, influencer marketing and Performance Max. Content covers email marketing, photography, video and animation, and web content and blogging. Web design is not a core service, so it fits best with organisations that already have a working site and want help with search visibility, social presence and paid campaigns.
The client list leans towards hospitality, food and drink, education and law. Clients include Hotel Monteleone, Canal Place, Spa Aria, Zatarain's, Sazerac, Tulane University, Loyola University New Orleans, Morris Bart and Unglesby Law Firm. It was named social media agency for New Orleans tourism marketing, and its Local Lens work for Visit New Orleans and GoNOLA won Best in Social Media and Best Social Video at the 2019 New Orleans Addy Awards. Fortune ranked it 77th on its 2016 Inner City 100 list.
There is no dental page and no dental clients are named. The nearest relevant experience is with universities and health-adjacent programmes. A dental practice would be working with a social and search specialist used to consumer-facing brands, which may suit practices that want a stronger local social presence, paid search and ongoing content rather than a dental-specific SEO package.
On The Manifest the agency scores 4.9 from 7 reviews, with 5.0 for value and willingness to recommend. Reviewers from a museum, an event venue, a racetrack and a university describe a team that takes ownership of results, responds quickly and brings ideas without being asked. Recorded projects fall in the 50,000 to 199,000 dollar and 200,000 to 999,000 dollar ranges, which points to mid-sized budgets. No pricing, minimums or contract terms are published. In 2016 it also received a CityBusiness Best Place to Work designation.
FSC Interactive's Website
FSC Interactive at a Glance
| Founded | 2007 |
|---|---|
| Team size | Fewer than 50 employees |
| Headquarters | New Orleans, Louisiana, USA |
| Leadership | McKenzie Lovelace (CEO and Founder); Tallie Merritt (President); Lauren Evans (Account Director); Christina Penny (Director of Paid Media) |
| Languages | English |
| Pricing | No published pricing; projects recorded in the 50,000 to 199,000 dollar and 200,000 to 999,000 dollar ranges. |
| Tools & partnerships | Google Performance Max |
Dental Marketing Services
- SEO
- social media management
- paid search
- display advertising
- Performance Max campaigns
- influencer marketing
- email marketing
- photography and video
- web content and blogging
Why Dentists Choose FSC Interactive
- Works for Hotel Monteleone and the WWII Museum
- Office at 5411 Vermillion Blvd in New Orleans
- Shows more than 50 client logos on its site
- Runs influencer marketing as part of paid advertising
- Focuses on social, search, ads and content only
Key Strengths
- Produces animation as well as video for practice campaigns
- Runs an Empowerment Program to help practices grow their social media presence
- Manages social media so practices stay active with their patients
- Runs influencer marketing as part of a practice's paid advertising
Awards & Recognition
- 2019 New Orleans Addy Awards: Best in Social Media and Best Social Video (Visit New Orleans and GoNOLA Local Lens)
- Fortune Inner City 100, 2016 (rank 77)
- CityBusiness Best Place to Work
- CareerBuilder Big Strides in Small Business Award
How the DSA Score Breaks Down
Points earned: 34.1 of 100 (profile 24 × 0.8 + client feedback 14.9). DSA Score: 87/100
What Clients Say About FSC Interactive
- 4 on review sites
Clients Most Often Praise
- Clear reporting & honesty 1
- Dental website design 1
In ShortClients praise ownership mindset, responsiveness and engagement gains.
Ann Cary reports a 50% increase in audience engagement after starting work with FSC.
See it on clutch.coJennifer Sacks says FSC treats the museum's account as its own and proactively spots opportunities.
See it on clutch.coVanessa Van Vrancken notes the team helps with simple website tasks even beyond the agreed scope.
See it on clutch.coShow 1 more client review
- Leslie Monson, Senior Marketing Manager, Fair Grounds Race Course & Slots: Very happy with the service received in the first year of working together. Clutch, Apr 20, 2018
Where FSC Interactive Is Listed
Questions Dentists Ask About FSC Interactive
Has FSC Interactive worked with dentists?
No. They have no named dental clients. Their clients are mostly in hospitality, food and drink, education and law in the New Orleans area.
Do they build websites?
Website design is not one of their core services. They focus on social media, SEO, online advertising and content such as email, photography, video and blogging.
How experienced is the team?
The agency has worked in online marketing since 2007 under founder McKenzie Lovelace. President Tallie Merritt previously managed national accounts such as Coca-Cola and Suzuki at other agencies.
What do their clients say?
They hold 4.9 from 7 reviews on The Manifest. Reviewers praise their ownership of results, responsiveness and proactive ideas.
Have they won awards?
They won Best in Social Media and Best Social Video at the 2019 New Orleans Addy Awards for Visit New Orleans work. Fortune also ranked them 77th on its 2016 Inner City 100.
Reviews of FSC Interactive
No reviews on this site yet. Have you worked with FSC Interactive? Your review helps other dentists choose.
