Small Belgian strategy and digital marketing firm with healthcare pages, no dental record
About AXPIRA
AXPIRA is a small digital marketing business with its head office in Ledegem, West Flanders, and a second address in Ghent. The firm sells a 4-in-1 service: digital business strategy, digital marketing, lead-generation sales coaching, and web design and development. It was founded in 2016 (some listings say 2003) and has more than 16 years of marketing and sales experience. Team size is given as anything from freelancer scale to 42 specialists.
On search, it splits SEO into three parts: technical work behind the scenes, on-page work on content and keywords, and off-page work built mainly on backlinks. It prefers WordPress as a content system. Broader planning follows a five-stage model of plan, reach, act, convert and engage. Its tools include SEMrush, Google Analytics and Hotjar, and it has certified skills in HubSpot, Salesforce, Shopify and WooCommerce. It describes no method for local search, Google Business Profile listings or patient reviews.
Healthcare appears as a target sector. The agency has pages for healthcare, pharmaceutical, life sciences and medical device marketing, and works as an advertising and med comms company in healthcare. None of these pages mentions dentists, dental practices or dental results. A practice would be buying general strategy, paid media and CRM set-up rather than a dental-specific SEO program.
The published evidence is thin. It has two Clutch reviews, both from Brussels-area companies and both for projects in 2021. For Minds&More, a marketing and sales interim firm, the agency ran its rebrand launch, social campaigns and HubSpot and NetSuite set-up, and monthly lead growth was about 80%. For a content marketing company, it ran audits of paid campaigns and site SEO, a kick-off workshop and progress reviews every two weeks, with no figures given. Reviewers praised professionalism and creative thinking. Its website is powered by The Content Powerhouse, the same company that left one of the two reviews.
On cost, hourly rates run $50 to $99 with a $1,000 minimum, and both reviewed projects fell in the $10,000 to $49,999 band. The minimum budget is $1,000 to $10,000. It publishes no package prices, and clients keep full access to and ownership of their platforms and deliverables. It works in English, French and Dutch.
AXPIRA's Website
AXPIRA at a Glance
| Founded | 2016 |
|---|---|
| Team size | 2-10 employees (some listings say freelancer scale to 49) |
| Headquarters | Ledegem, West Flanders, Belgium |
| Other offices | Ghent, Belgium |
| Languages | English, French, Dutch |
| Pricing | $50 to $99 per hour and a $1,000+ minimum project; both reviewed projects were $10,000 to $49,999. Minimum budget $1,000 to $10,000; average of $99 per hour. No published package prices. |
| Contracts & reporting | No contract length published. Clients get full access, control and ownership of platforms and deliverables. Reviewed projects started with an audit and workshop, then progress reviews every two weeks. |
| Tools & partnerships | HubSpot; NetSuite (client set-up); Salesforce; WordPress; WooCommerce; Shopify; Google Analytics; SEMrush; Hotjar; Marketo; Mautic; Sprout Social; Hootsuite; Google Partner |
Dental Marketing Services
- Digital strategy and consulting
- SEO (technical, on-page and off-page)
- Google Ads and paid social campaigns
- conversion rate optimization
- WordPress website design and development
- content marketing and copywriting
- HubSpot CRM and marketing automation set-up
- PR and reputation management
- performance reporting
Dental Clients & Results
- Minds&More (marketing and sales interim firm): lead generation up about 80% per month after strategy, rebrand and HubSpot set-up (project from June 2021)
- The Content Powerhouse: better paid campaign and SEO performance after audits and biweekly reviews, no metrics given (May to June 2021)
Why Dentists Choose AXPIRA
- Plans and runs SEO, ads and conversion work
- Content marketing firm and interim agency as clients
- 5.0 from 2 Clutch reviews
- Rates of $50 to $99 an hour
Key Strengths
- Sets up HubSpot so practices can follow each patient lead from first contact
- Audits paid campaigns and site SEO, then coaches practice teams through workshops
- Plans and runs a practice's SEO, ads and conversion work as one strategy
- Handles PR so a dental practice gains coverage beyond search results
How the DSA Score Breaks Down
Points earned: 62.9 of 100 (profile 60 × 0.8 + client feedback 14.9). DSA Score: 93/100
What Clients Say About AXPIRA
- 4 on review sites
Clients Most Often Praise
- Dental website design 3
- Value for money 2
- Higher Google Maps & local rankings 2
- More new patient bookings 1
AXPIRA ran marketing strategy, budgeting and execution and set up HubSpot/NetSuite; client reports roughly 80% monthly growth in lead generation.
See it on clutch.coAXPIRA audited paid campaigns and website SEO and ran workshops and biweekly reviews; the client valued how they simplified the steps to boost paid ads.
See it on clutch.coAXPIRA built an e-commerce platform including design, development, order-processing automation and SEO; reviewer recommends them with no improvement points.
See it on sortlist.co.ukShow 1 more client review
- Eimee Voneche, Creative Lead, The Content Powerhouse: AXPIRA designed and developed a light, modern website; the reviewer enjoyed the design process and felt listened to. Sortlist
Where AXPIRA Is Listed
Questions Dentists Ask About AXPIRA
Has AXPIRA done SEO for dental practices before?
No. They have no dental clients, dental case studies or dental pages. Their healthcare material covers pharmaceutical, life sciences and medical device marketing rather than dentistry.
Where is AXPIRA based?
Their head office is in Ledegem, West Flanders, with a second location in Ghent. They also name many cities worldwide, without street addresses.
How much does AXPIRA charge?
Hourly rates run $50 to $99, with a minimum project of $1,000. Their two reviewed projects each cost between $10,000 and $49,999.
What do clients say about working with them?
Their two Clutch reviews, both rated 5.0, praise end-to-end support, creative thinking and a simpler process for improving paid ads. One client saw lead generation rise about 80% a month.
Which languages can they work in?
They work in English, French and Dutch, which covers most Belgian practices.
Reviews of AXPIRA
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