Ayokay Reviews & Agency Profile

Indianapolis web development and SEO agency with public health and medical clients

Indianapolis, Indiana, USA DSA Score: 90/100

About Ayokay

Ayokay LLC is a web design, development and marketing agency at 7202 North Shadeland Avenue in Indianapolis, Indiana. Jack Shepler founded it in 2011 and serves as founder and chief strategist. The team has 10 to 49 staff. The agency builds sites on Shopify, WordPress and Webflow and adds SEO, content strategy, branding, email and paid advertising around those builds.

Health is a focus, though aimed at public health bodies rather than private practices. They have a section for public health organisations and blog articles on brand authority, advocacy and web design for that sector. One article describes a Mpox awareness campaign they ran on Grindr for a public health client, using informal messaging and location targeting near testing sites. Another covers HIPAA-compliant WordPress hosting. They help healthcare sites meet those security expectations. Medical and non-profit work each make up 25 percent of their client mix.

Their SEO process has three stages. They first review a site's current presence, then fix quick technical problems, and then produce new content on and off the site over time. Keyword mapping assigns each page its own keyword cluster. Technical work covers audits, site structure, internal linking, mobile-first indexing, penalty recovery and Core Web Vitals monitoring. Local work targets near-me searches, Google listings and localised content. Plans come in three levels: Basic covers reporting and recommendations, General adds on-site content, and Advanced adds link building and off-site content. They use Google Analytics and Google Tag Manager.

Family Leisure, a retailer, tripled its daily organic traffic in a year and doubled its organic revenue. The Health Foundation of Greater Indianapolis invested about $115,000 in digital and content marketing. Its Clutch review praises deadlines and monthly analytics reports. A health research non-profit hired them for web development, SEO and a LearnDash learning platform. Excel Supplements saw a 7 percent sales rise and bounce rate falling from 26 to 5 percent.

All seven Clutch reviews give 5.0 overall. Reviewers mention quality work, knowledge and a results focus, and one smaller client said it got the same attention as larger accounts. Criticisms were limited. One client wanted more regular reporting on retainer hours, one felt they should have hired project managers sooner, and one scored cost 3.5.

The minimum project is $1,000 and rates are $100 to $149 per hour. They offer a free 15-minute strategy consultation and promise a reply within 24 hours. None of their named clients is a dental practice. They are a better fit for a practice or dental group that needs a custom-built, security-conscious website with SEO planned in from the start than for a dental-only marketing programme.

Ayokay's Website

Screenshot of Ayokay's website
Screenshot of ayokay.com/

Ayokay at a Glance

Founded2011
Team size10-49 employees
HeadquartersIndianapolis, Indiana, USA
LeadershipJack Shepler (Founder and Chief Strategist)
LanguagesEnglish
Pricing$1,000+ minimum project and $100-$149 per hour. Three SEO plans (Basic, General, Advanced) are described but not priced.
Contracts & reportingFree 15-minute strategy consultation with a reply promised within 24 hours. Monthly analytics reports are provided. No contract length is published.
Tools & partnershipsGoogle Analytics; Google Tag Manager; WordPress; Shopify; Webflow; WooCommerce; LearnDash

Dental Marketing Services

  • Custom website design and development
  • technical SEO audits
  • keyword research and keyword-cluster mapping
  • Core Web Vitals monitoring
  • local SEO and Google listings
  • content strategy and blog writing
  • link building
  • Google penalty recovery
  • paid advertising
  • HIPAA-aware WordPress builds

Dental Clients & Results

  • Family Leisure: daily organic search traffic up 3x and organic revenue up 100% (one year)
  • Excel Supplements: sales up 7% and bounce rate from 26% to 5%
  • Indiana retail business: 50% rise in online revenue

Why Dentists Choose Ayokay

  • Seeks out public health and healthy living clients
  • Seven Clutch reviews, all five stars (Ayokay)
  • Builds custom web applications, not only websites
  • Office on North Shadeland Avenue in northeast Indianapolis
  • A reviewer cited yearly growth above 15 percent
Key Strengths
  • Pairs SEO and content strategy with an understanding of the patient audience
  • Maps each practice page to a keyword cluster
  • Monitors practice site speed and stability with Core Web Vitals and Tag Manager
  • Recovers practice sites from Google penalties by removing bad backlinks and duplicate content

How the DSA Score Breaks Down

Client reviews15/20
Experience5/20
Client portfolio9/20
Published results0/20
Transparency12/20
Client feedback14.9/20

Points earned: 47.7 of 100 (profile 41 × 0.8 + client feedback 14.9). DSA Score: 90/100

What Dental and Healthcare Clients Say About Ayokay

2client reviews
  • 2 on review sites

Clients Most Often Praise

  • Dental website design 1
  • More new patient bookings 1
  • Higher Google Maps & local rankings 1

In ShortClients praise creative yet technically strong web design, SEO/content strategy and attentive treatment of smaller clients. Includes healthcare nonprofit and health research clients.

Jason GrisellOct 27, 2020 Clutch
Healthcare client

President & CEO of Health Foundation of Greater Indianapolis; digital and content marketing project for a healthcare nonprofit, praising websites that reflect the organization.

See it on clutch.co
Andrea AnibalOct 8, 2020 Clutch
Healthcare client

Web specialist at a health research institute; web dev, SEO and LMS project with steady metric growth throughout the engagement.

See it on clutch.co

Where Ayokay Is Listed

Questions Dentists Ask About Ayokay

Has Ayokay worked with dentists?

None of their named clients or Clutch reviewers is a dental practice. Their health work is with public health organisations, a health foundation and a health research non-profit.

Can they build a HIPAA-conscious website?

They have published guidance on HIPAA-compliant WordPress hosting and help healthcare sites meet those security requirements. They have no named hosting product.

How is their SEO structured?

They start with a site review, then technical fixes, then ongoing content on and off the site. Each page is mapped to its own keyword cluster, and three plan levels add content and link building.

What does Ayokay cost?

The minimum project is $1,000 and hourly rates are $100 to $149. Their SEO plan prices are not published.

What do clients say about them?

All seven Clutch reviews rate them 5.0, citing quality work and expertise. One client wanted more regular reporting on retainer hours.

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