Seattle web development and SEO studio focused on Umbraco builds and 3D product tools
About Bonsai Media Group
Bonsai Media Group is a web design, development and digital marketing studio at 1700 Westlake Avenue North in Seattle, on Lake Union. Jason LaBaw founded the company in 2008 with co-founders Gus Zadra and Elliott Omlin as a web design shop. LaBaw is still CEO and holds Umbraco, Google Analytics and Google Ads certifications. The company moved from Interbay to Belltown and then to its current office in 2019. It has 10 to 49 staff, and development teams also work from India, the Philippines and Ukraine.
The firm added full-service marketing in 2016, covering SEO, Google Ads and Facebook and Instagram advertising. Its core is still building complex websites. It has worked with Umbraco since 2011, holds Umbraco Gold Partner status, and rebuilt its own CMS in 2023 on React and Next.js for fast multilingual sites. Its marketing skills include technical SEO, local optimization and multilingual SEO. Recent work leans toward 3D, AR and VR product configurators for makers of high-value products such as boats, plus an AI product called SocialBee.AI.
They have no dental clients, dental pages or healthcare case studies. Their published clients are manufacturers, nonprofits, hotels and technology firms, including CTG, Seattle's Union Gospel Mission, Supra Boats, Moomba, Kramer Leather and Davenport Hotels. A small healthcare link exists: Roanoke Park Counseling is a client. For dentistry, they best suit a group or DSO that needs a large custom or multilingual site with SEO built in. A single practice looking only for map pack rankings would be a weaker fit.
Results in reviews are mostly about websites and traffic. CTG's page views rose 39.4% in 2021 and search traffic grew nearly 30% over three years. Donations rose 118% after the Union Gospel Mission redesign. A national environmental firm reached top-three rankings in areas Bonsai optimized. Clutch reviewers give 4.8 across 16 reviews, and Google shows 4.9 from 19. Common praise covers responsiveness, quick turnarounds and a partner mindset. Two reviewers marked cost lower, and one mentioned early project management gaps.
This is a higher-budget studio. The minimum project is $25,000, with rates of $150 to $199 an hour and an average of $175 an hour. Prospects can get a free site audit within two business days, a 24-hour estimate and a 30-minute consultation. No contract length is published. Awards include a 2018 W3 Gold for web creativity and a 2019 Local Excellence Award.
Bonsai Media Group's Website
Bonsai Media Group at a Glance
| Founded | 2008 |
|---|---|
| Team size | 10-49 employees |
| Headquarters | Seattle, Washington, USA |
| Other offices | Development teams in India, the Philippines and Ukraine |
| Leadership | Jason LaBaw (Founder and CEO); Gus Zadra (Co-founder); Elliott Omlin (Co-founder) |
| Languages | English; multilingual SEO and site builds offered |
| Pricing | $25,000+ minimum project, $150 to $199 per hour; average $175 per hour. No packages published. |
| Contracts & reporting | No contract length published. Free website audit delivered within two business days, 24-hour project estimate and free 30-minute consultation. Ongoing retainers are common after site launches. |
| Tools & partnerships | Umbraco Gold Partner (partner since 2011); WordPress; Shopify; Magento; WooCommerce; React and Next.js; .NET; Google Ads; Google Analytics; SocialBee.AI (own product) |
Dental Marketing Services
- Custom website design and development on Umbraco, WordPress and Next.js
- technical, local and multilingual SEO
- Google Ads management
- Facebook and Instagram advertising
- website audits
- e-commerce development
- video marketing
- branding
- AI tools
Dental Clients & Results
- CTG: page views up 39.4% in 2021 and search traffic up nearly 30% over three years
- Seattle's Union Gospel Mission: donations up 118% after website redesign
- National environmental firm: top 1-3 rankings in optimized areas
- Kramer Leather: Shopify site rebuilt in about one month with steady sales growth
Why Dentists Choose Bonsai Media Group
- Builds on both Umbraco and WordPress
- Office on Westlake Avenue by Lake Union
- A reviewer reported 39 percent more page views
- Sixty percent of clients are mid-sized companies
- Also develops augmented and virtual reality projects
Key Strengths
- Shapes a practice's design and messaging around its business goals
- Offers technical SEO and multilingual SEO for practices serving patients in several languages
- Trains practice staff on the website back end and how to make updates after launch
- Refines practice website designs through repeated rounds of data-informed iteration
Awards & Recognition
- W3 Awards 2018 Gold, Web Creativity
- 2019 Local Excellence Award
- Umbraco Platinum Partner recognition 2023
- award for 2021 virtual product tour and 3D configurator (MUSE Awards)
How the DSA Score Breaks Down
Points earned: 62.9 of 100 (profile 60 × 0.8 + client feedback 14.9). DSA Score: 93/100
What Clients Say About Bonsai Media Group
- 4 on review sites
Clients Most Often Praise
- Dental website design 4
- Clear reporting & honesty 1
- Higher Google Maps & local rankings 1
Umbraco web development that expanded into design and messaging work; she reports a 39.4% increase in page views.
See it on clutch.coShopify redesign plus SEO, email and Google Ads/Shopping management; she says the agency treats them as a partner.
See it on clutch.coThe Shopify site was rebuilt in about a month, followed by ongoing PPC and social marketing that opened up new digital approaches.
See it on clutch.coShow 1 more client review
- Matt Watson, Owner & CMO, Apex Facility Resources: Website redesign for a commercial services firm; he says the agency understood the business goals and became part of the team. Clutch, Nov 16, 2018
Where Bonsai Media Group Is Listed
Questions Dentists Ask About Bonsai Media Group
Has Bonsai Media Group worked with dentists?
No. They have no dental clients or dental pages. Their published work is mainly for manufacturers, nonprofits, hotels and technology companies.
What kind of dental organization would suit them?
Their strength is large custom websites on Umbraco or Next.js with SEO, including multilingual builds. That fits a dental group or DSO planning a major site project better than a single practice wanting local SEO only.
What is their minimum budget?
The minimum project is $25,000, and hourly rates run $150 to $199. They do not publish package prices.
Can they handle SEO and ads after the site launches?
Yes. Since 2016 they have offered SEO, Google Ads and Facebook and Instagram advertising, and several clients moved to ongoing marketing retainers after their site went live.
Who runs the company?
Jason LaBaw founded it in 2008 with Gus Zadra and Elliott Omlin and is the CEO. Matt Franklin is often the day-to-day contact.
Reviews of Bonsai Media Group
No reviews on this site yet. Have you worked with Bonsai Media Group? Your review helps other dentists choose.