Madrid web development and SEO agency run by in-house programmers since 2004
About Ensalza
Ensalza is a web design, development and online marketing agency based at Calle de Alfonso Gómez 33 in Madrid. It has worked since 2004, more than 20 years, for companies in Madrid and across Spain. Three partners run it: Jesús Millón as IT director, David Crespo as marketing and design director, and Alejandro Furió as account manager. The wider team includes senior developer Carlos Rincón, marketing lead Beatriz Gómez, and developers Luis Menéndez and Sara Moral.
Their SEO process has seven steps. It starts with a review of the website, the business and relevant searches. Then come a competitor study, keyword research focused on terms with commercial value, and fixes for technical and on-page errors. Content marketing aimed at the ideal customer and link building to grow domain authority follow, with monitoring and plain-language reports at the end. Results usually show within three to six months, depending on competition and the site's starting point, and they reject promises such as guaranteed rankings in two weeks.
For local search, they work on geographic signals, pages built around local intent and the competitive picture in the area. They create and optimise Google Business Profile listings and manage posts, and push Google Maps positioning only when a client needs it. On the technical side, they are programmers who can find indexing, architecture, internal linking, cannibalisation, redirect, speed and migration problems. If a case needs deeper specialist help, they flag it at the start and can bring in outside consultants. They also offer positioning for AI search (GEO) and use AI with human review.
There is no dental or healthcare page, and no sector focus is named. The agency suits a clinic that wants its site built, maintained and optimised by one in-house team. It also suits a practice that already has an agency but needs technical help on part of a project, since they offer to act as technical support, strategic lead or a partial contributor.
Published proof is limited. The site shows client logos but no case studies with metrics, and no dental clients are named. They have no review profiles with ratings.
They separate an audit (diagnosis), consultancy (strategy) and an ongoing campaign (execution), so a practice can buy each on its own. Work runs in phases with online meetings and steady contact. No prices or contract lengths are published. Each proposal is costed after looking at goals, features, content and expectations.
Ensalza's Website
Ensalza at a Glance
| Founded | 2004 |
|---|---|
| Team size | 7 named staff |
| Headquarters | Madrid, Community of Madrid, Spain |
| Leadership | Jesús Millón (Partner, IT Director); David Crespo (Partner, Marketing and Design Director); Alejandro Furió (Partner, Account Manager) |
| Languages | Spanish |
| Pricing | No prices published; custom proposal per project after an analysis of goals and scope. |
| Contracts & reporting | Audit, consultancy and ongoing campaigns sold separately; phased work with online meetings; clear reports; expected results in 3 to 6 months; no guaranteed rankings. |
| Tools & partnerships | Google Analytics; Google Tag Manager; Semrush; Sistrix; Hotjar; Looker Studio; Mailchimp; WordPress |
Dental Marketing Services
- SEO campaigns
- local SEO and Google Business Profile management
- technical SEO audits
- SEO consultancy
- content marketing
- link building
- SEO for AI search (GEO)
- Google Ads
- WordPress website design
- WordPress maintenance and hosting
- web analytics
Why Dentists Choose Ensalza
- Working in Madrid since 2004, per its own site
- Three named partners lead IT, marketing and accounts
- Local SEO service built around Google Business Profile and Maps
- Separates SEO audits and consultancy from ongoing SEO campaigns
- Also offers WordPress maintenance for existing sites
Key Strengths
- Offers conversion optimization and UX/UI design for practice websites
- Offers multilingual sites and mobile optimization so practices reach more patients
- Includes online reputation management for practices among its listed focus areas
How the DSA Score Breaks Down
Points earned: 23.2 of 100 (profile 29 × 0.8 + client feedback 0). DSA Score: 85/100
Where Ensalza Is Listed
Questions Dentists Ask About Ensalza
Has Ensalza worked with dental clinics?
No dental clients or health sector pages are published. They work with companies in Madrid and across Spain without naming sectors.
How long before SEO results show?
Results usually appear within three to six months, depending on competition and the condition of the website. They explicitly avoid promising fast guaranteed rankings.
Do they manage Google Business Profile?
Yes. Their local SEO work includes creating and optimising Google Business Profile listings, analysing local competitors and managing posts, with Maps positioning used when the business needs it.
Can I hire them for just an audit?
Yes. They separate SEO audits, consultancy and ongoing campaigns, and they can also work on only part of a project that another agency already runs.
What does it cost?
No fees are published. They prepare a tailored proposal after reviewing goals, functionality, content and expectations.
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