Independent Nantes search and analytics agency covering SEO, GEO, SEA and tracking
About IKOVA
IKOVA is an independent search and analytics agency on the second floor of the Zero-Newton building, 3 place Albert Camus, on the Île de Nantes. It was set up in 2017 to offer a small team and a clear framework, and its tagline translates as we listen, we analyse, we shed light. The agency does not target dentists specifically; it works with local businesses as well as national, European and international brands.
Founder and director Yann Sauvageon has worked in search and analytics for close to 25 years. The team has five people, each with a defined lane: Alexandre Portier Garand leads SEO and GEO projects, Laurianne Delourme leads paid search, Nolan Kergrohen handles analytics tagging, testing and data quality, and Karine Quinsat manages administration and finance. IKOVA has 105 clients in France and abroad, most of them long-standing.
SEO work follows five steps: scope the goals, analyse structure, content, queries and competitors, prioritise what to fix and build, steer changes with the client's team in regular check-ins, and measure. Service areas include audits, protecting rankings during site redesigns, link earning, search intent mapping, local SEO, international SEO, content structuring and E-E-A-T reviews, which matter for health content. Reporting uses simple dashboards that tie organic traffic, rankings and conversions to business goals. Tools include Screaming Frog, Semrush, DataForSEO and Make. Their GEO offer works on content, signals and brand mentions so a business appears in answers from Gemini, ChatGPT and Perplexity.
Analytics is the other half of the business. IKOVA sets up GA4, Google Tag Manager, Matomo and Piano, which helps a practice see which channels produce appointment requests. Paid search work includes tracking, scoring, A and B tests and ROI analysis. They also run tailored Search and Analytics training for groups of one to 50 people and hold Qualiopi certification for training.
Named clients include Puy du Fou, Fountaine Pajot, iAdvize, Randstad, PiLeJe, Batiactu and the Pays de la Loire region; no dental practices are named. In October 2026 they gained the Numérique Responsable level 1 label for responsible digital practice. The agency avoids exaggerated promises and favours lasting results. Pricing is not published: costs depend on context and maturity, ranging from one-off audits to ongoing support. A dental group or clinic that wants rigorous tracking, a careful site migration or in-house training is the most natural fit; a single practice seeking a packaged local SEO plan should ask how far IKOVA tailors local work.
IKOVA's Website
IKOVA at a Glance
| Founded | 2017 |
|---|---|
| Team size | 5 employees |
| Headquarters | Nantes, Pays de la Loire, France |
| Leadership | Yann Sauvageon (Founder and Director); Alexandre Portier Garand (SEO Project Manager); Laurianne Delourme (SEA Project Manager); Nolan Kergrohen (Analytics Project Manager) |
| Languages | French |
| Pricing | Not published; from one-off audits to ongoing support, quoted per project. |
| Contracts & reporting | Five-step method with regular steering check-ins; shared dashboards updated regularly; training for 1-50 participants. |
| Tools & partnerships | Screaming Frog; Semrush; DataForSEO; Make; GA4; Google Tag Manager; Matomo; Piano; Qualiopi certification |
Dental Marketing Services
- SEO audits
- local SEO
- technical SEO
- content structuring and search intent mapping
- E-E-A-T review
- SEO for site redesigns
- link earning
- GEO for AI search
- Google Ads management
- GA4 and tag management setup
- analytics dashboards
- Search and Analytics training
Why Dentists Choose IKOVA
- Separate project leads for SEO, SEA and analytics
- Founder Yann Sauvageon still runs the agency
- Reports 105 clients served since 2017
- Gives talks such as a Voice Search session in Angers
- Offers à la carte Search and Analytics training
Key Strengths
- Measures which search channels drive dental appointment requests through dedicated web analytics
- Follows a five-step GEO process from understanding goals to ongoing adjustment
- Tracks a practice's AI citation rate, share of voice and visibility per prompt
- Improves HTML structure and structured data so AI crawlers can read practice sites
Awards & Recognition
- Label Numérique Responsable NR1 (October 2026)
How the DSA Score Breaks Down
Points earned: 28.8 of 100 (profile 36 × 0.8 + client feedback 0). DSA Score: 86/100
Where IKOVA Is Listed
Questions Dentists Ask About IKOVA
Does IKOVA work with dental practices?
They have no named dental clients. They serve all sectors and sizes, from local businesses to international brands such as Puy du Fou and Randstad.
Who would handle my SEO?
A dedicated SEO project manager, currently Alexandre Portier Garand, with founder Yann Sauvageon overseeing. Paid search and analytics each have their own lead.
Can they track which channels bring patient bookings?
Analytics is a core service. They set up GA4, Google Tag Manager, Matomo or Piano and build dashboards linking traffic and conversions to business goals.
Do they help with AI search?
Yes. Their GEO service works on content, signals and brand mentions so a business is cited in Gemini, ChatGPT and Perplexity answers.
Can they train my staff?
They run tailored Search and Analytics training for groups of 1 to 50 people and hold Qualiopi certification for training.
What does IKOVA cost?
Prices are not published. They quote based on context and goals, from a one-off audit to ongoing support.
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