Saint Petersburg SEO studio with a medical division and dental clinic cases
About Intop-Media
Intop-Media is a web and SEO studio at 154 Engelsa Avenue in the north of Saint Petersburg. It has worked in internet marketing since 2011. Founder and general director Evgeny Glushchenko still works as an SEO specialist. The team also includes a deputy director, Irina as head of the medical division and lead SEO specialist, a senior SEO project manager, a social media designer, copywriters and programmers. The agency handles about 100 projects and requests a year and turns down black-hat methods. It agrees realistic expectations and timelines with clients before work starts.
Medicine and dentistry are the main focus areas, with separate service pages for dental clinics and for medical centres. Their dental process has ten steps. It runs from a site audit and competitor review, through keyword research and site structure, to legally required information and search engine rules for medical sites. It then covers online booking and feedback forms, link and reputation work, local and AI search, and expert content. Content plans include articles, blog posts, Q&A pages and video. Technical work covers page speed, the mobile version and security.
Their longest dental relationship is with Diamant, a family dental clinic near Ozerki metro. Work started in 2017 and included a site redesign and Yandex features such as Turbo pages and chat. The team also published patient reviews, built content and bought links. Brand searches reached the top first, then searches by district and metro station, then wider non-local terms, and Google traffic grew from 2019. The case gives no figures. For Denteria, another dental clinic, they moved the site from a website builder to WordPress, kept its price list current and ran ongoing SEO. An unnamed clinic reached the top five for key searches, and a medical centre's traffic rose two and a half times.
They have placings in Russian SEO rankings from 2022 to 2025, including 12th among Saint Petersburg SEO agencies and 35th nationally in 2025, and fourth for 'breakthrough of the year' in 2023. Their reputation service works with real patient reviews. Directory listings show only short endorsements, not detailed client reviews.
Dental SEO starts at 70,000 roubles a month, and the site has a price list and an SEO cost calculator. First results usually appear in three to six months, with stable rankings after a year or more. The agency is a Bitrix24 partner and also builds websites, runs contextual ads and social media, and sells an online SEO course.
Intop-Media's Dental SEO Page
Intop-Media at a Glance
| Founded | 2011 |
|---|---|
| Headquarters | Saint Petersburg, Russia |
| Leadership | Evgeny Glushchenko (Founder and General Director); Irina (Head of Medical Division) |
| Languages | Russian |
| Pricing | Dental SEO from RUB 70,000 per month; price list and SEO cost calculator on site. |
| Contracts & reporting | Expected results, timelines and guarantees agreed before work starts; first results in 3-6 months, stable rankings after a year or more. |
| Tools & partnerships | Bitrix24 partner; WordPress; Yandex Turbo pages; Yandex and Google business listings |
Dental Marketing Services
- Dental SEO audit and strategy
- semantic core and site structure
- medical legal compliance on site
- online booking and feedback forms
- local search and AI search promotion
- expert dental content
- link building
- reputation management
- contextual advertising
- dental website development and UX
- social media marketing
Practice Types They Work With
- general dentistry
- pediatric dentistry
Dental Clients & Results
- Diamant dental clinic: brand, district and metro-station queries reached top results, Google traffic grew from 2019 (SEO from 2017, no figures published)
- Unnamed dental clinic: top 5 for key queries after audit and content work
- Unnamed medical centre: site traffic up 2.5 times, top 10 for many frequent queries
Dental Practices They Have Worked With
- Diamant family dental clinic (Saint Petersburg)
- Denteria (Saint Petersburg)
Why Dentists Choose Intop-Media
- Promoted Diamant dental clinic in Saint Petersburg from 2017
- Separate service pages for dentistry and medical clinic promotion
- Published case on a plastic surgeon's personal site in Moscow
- Reputation service works with real patients, not written reviews
- SEO prices start from RUB 55,000 on its own site
Key Strengths
- Sets up cross-system web analytics to track practice ads and SEO together
- Agrees a monthly work list and fixed monthly fee with the practice before starting
- Larger practices can work directly with the director, its senior SEO specialist
Awards & Recognition
- 2025 SEO rankings: 12th among Saint Petersburg SEO agencies, 35th among Russian SEO agencies
- 2023: 4th in 'Breakthrough of the year' (client-voted), 9th among SEO agencies
- 2022: 17th among leading SEO companies
How the DSA Score Breaks Down
Points earned: 40 of 100 (profile 50 × 0.8 + client feedback 0). DSA Score: 88/100
Where Intop-Media Is Listed
Questions Dentists Ask About Intop-Media
Has Intop-Media promoted dental clinics before?
Yes. They have published case studies for Diamant, a family dental clinic in Saint Petersburg they have served since 2017, and for Denteria, whose site they moved to WordPress.
Who runs medical projects?
Irina is head of the medical division and lead SEO specialist. Founder Evgeny Glushchenko also works hands-on as an SEO specialist.
How much does dental SEO cost?
Prices start from RUB 70,000 per month. A price list and an SEO cost calculator are also on the site.
How long before results show?
First results usually appear in three to six months. Stable rankings and growth take a year or more.
What does their dental process cover?
Ten steps run from audit and keyword research to legal information and medical search requirements. They then cover booking forms, links and reputation, local and AI search, and expert content.
Reviews of Intop-Media
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