Beijing WordPress design and engineering studio for mission-driven organisations
About Maples Design
Maples Design is a small web design and development studio run from Beijing. It was founded in 2018 and works as a remote office in Beijing. Its founder and lead developer is Paul Kim, who was born in Canada and runs the business from China. The studio builds custom digital platforms for mission-driven organisations, with strategic design and complex WordPress builds at the core of what it does.
The service list is split into five areas. Engineering covers WordPress, custom Laravel applications, React and JavaScript front ends, static sites, AI integration, DevOps and SEO. Design covers wireframes, UX and UI, visual design and design systems. Strategy covers requirements, research, data analysis, information architecture and roadmaps. Content covers audits, gap analysis, taxonomy and writing. Branding runs from research to logo, messaging and brand systems.
Search work here is technical rather than campaign-driven. The engineering page links SEO to site speed, clean code and WCAG accessibility, and the studio stresses optimising both back-end logic and front-end assets. Paul Kim plans architecture six to twelve months ahead, writes documented code, tests edge cases and pushes back on scope that does not serve the main goal. After launch, clients move into a partnership with regular check-ins on conversion and engagement metrics. The studio also builds content management screens around how non-technical teams actually work.
Published projects include the flagship site for Jing-A Brewing, a reading platform for Phunics, a gateway site for the Bay Area Council China Initiative, WordPress infrastructure for Trivium China, a gallery site for M WOODS, a virtual exhibition called Finding Meaning and a site for EPD, an architecture and interiors firm. None are in healthcare or dentistry, and no review scores or metrics-based case studies are published. Prices are not published; minimum budget and hourly rate are available on enquiry.
For a dental practice, Maples Design suits a clinic that needs a well-built, fast and accessible WordPress site as the base for later marketing, particularly an international or English-speaking clinic in Beijing. They do not advertise local SEO, Google Business Profile management, review generation or paid search, so a practice would likely need another partner for ongoing patient acquisition.
Maples Design's Website
Maples Design at a Glance
| Founded | 2018 |
|---|---|
| Team size | Under 49 employees |
| Headquarters | Beijing, China |
| Leadership | Paul Kim (Founder and Lead Developer) |
| Languages | English |
| Pricing | Not published; minimum budget and hourly rate on enquiry. |
| Contracts & reporting | Post-launch partnership with regular check-ins on business metrics such as conversion and engagement. |
| Tools & partnerships | WordPress; Laravel; React; JavaScript; static site generators; WCAG accessibility standards |
Dental Marketing Services
- Custom WordPress website design and development
- technical SEO
- site speed optimisation
- accessibility (WCAG)
- content audits and content creation
- branding and identity
- post-launch maintenance and DevOps
Why Dentists Choose Maples Design
- Boutique studio of under ten people
- Design-led approach
- Works closely with each client
- Founded 2018
- Premium hourly rate
Key Strengths
- Builds scalable WordPress sites and systems for practice websites
- Helps a practice clarify its brand before design and build
- Pairs practice marketing strategy with hands-on code architecture
How the DSA Score Breaks Down
Points earned: 23.2 of 100 (profile 29 × 0.8 + client feedback 0). DSA Score: 85/100
Where Maples Design Is Listed
Questions Dentists Ask About Maples Design
Can Maples Design build a new website for my dental clinic?
Yes, website design and WordPress engineering are their core services. They have not published any dental or healthcare projects, so ask for relevant examples.
Do they handle ongoing SEO?
SEO is an engineering capability focused on speed, clean code and accessibility. They do not advertise local SEO, Google Business Profile work or review management.
Who runs the studio?
Paul Kim, a Canadian-born developer based in Beijing, is the founder and lead developer.
What happens after launch?
Clients move into a partnership with regular check-ins on metrics such as conversion and engagement. DevOps and maintenance are part of their engineering service.
What does a project cost?
They do not publish prices. Minimum budget and hourly rate are both available on enquiry.
Reviews of Maples Design
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