St. Louis web studio offering SEO, AI visibility tracking, accessibility remediation and hosting
About Matchbox Design Group
Matchbox Design Group is a St. Louis digital agency at 1501 Locust Street, Suite A, in the downtown area. It was founded in 2006 by Brent Feldman and Cullen Whitmore, who still own it. The business was first called Matchbox Creative Group and was run from the founders' apartments. In its early years, most demand was for 3-D modeling and rendering, alongside web design and video work. After the 2008 downturn, it moved into social media services in 2009, with clients such as Energizer and St. Louis Community Credit Union. It later turned to custom development and branding. The team now has 15 people, including designers, developers, account managers, a content manager and a support engineer.
The agency offers website design and development, mostly on WordPress. It also offers SEO and AI optimisation, hosting and support, web accessibility audits and remediation, and digital marketing. Feldman oversees the design and SEO teams. He has led design projects in healthcare, higher education, retail and technology. The industries the firm promotes today are banks and credit unions, professional associations, and manufacturing.
Its SEO work begins with a 30-day audit and implementation sprint, and that first step does not require a long-term commitment. The audit covers page structure, metadata, internal linking, content quality and site speed. Clients then receive a list of recommendations, and implementation can continue as an ongoing engagement. Success measures are agreed at the start. These cover rankings and organic traffic, how often and how the brand appears in AI Overviews, ChatGPT and Perplexity, and conversions. Tools include Semrush, Google Analytics, Search Console, Screaming Frog, Microsoft Clarity, Yoast, Rank Prompt and Searchable.
There is no dental page, and no dental clients are named. The most relevant points for a practice are the accessibility service, which helps patients with disabilities use the site, and the in-house hosting and support. Published results include a PPC campaign for Cantor Injury Law with a 1,030% rise in impressions and 146% more users. Testimonials come from Delmar Gardens, StreamTech Engineering, Gunter Pest and Lawn, STL Beds and Midwest BankCentre. Clients praise communication, ranking gains and smooth launches.
Recognition includes a place on Clutch's 2020 list of the 100 fastest-growing companies and UpCity's Best of Missouri 2023. The firm has also appeared in the St. Louis Business Journal's Best Places to Work and in DesignRush and GoodFirms rankings. It also runs the Mix and Matchbox podcast and a monthly newsletter. Pricing is not published. Prospective clients are offered a free 30-minute strategy session that ends with a custom action plan.
Matchbox Design Group's Website
Matchbox Design Group at a Glance
| Founded | 2006 |
|---|---|
| Team size | 15 people |
| Headquarters | St. Louis, Missouri, USA |
| Leadership | Brent Feldman (Cofounder and Partner); Cullen Whitmore (Cofounder) |
| Languages | English |
| Pricing | Not published. A free 30-minute strategy session is offered first. |
| Contracts & reporting | SEO begins with a 30-day audit and implementation sprint that requires no long-term commitment. Success metrics are set with the client at the start, and regular reports follow. |
| Tools & partnerships | Semrush; Google Analytics; Google Search Console; Screaming Frog; Microsoft Clarity; Yoast; Rank Prompt; Searchable; Lucidchart; Claude |
Dental Marketing Services
- WordPress website design and development
- SEO audits and ongoing SEO
- AI visibility tracking
- content and blogging
- digital ads management
- web accessibility audits and remediation
- website hosting and support
Dental Clients & Results
- Cantor Injury Law: 1,030% increase in impressions and 146% increase in users from digital ads
Why Dentists Choose Matchbox Design Group
- Studio at 1501 Locust Street in downtown St. Louis
- Audits and repairs websites for accessibility problems
- Holds 24 Clutch reviews averaging 4.8
- Client work includes Midwest BankCentre's website launch
- Hosts and supports the sites it builds
Key Strengths
- Starts with a 30-day SEO audit and implementation sprint on the practice site
- Tracks how practices appear in AI Overviews, ChatGPT and Perplexity
- Uses Semrush, Search Console, Screaming Frog and Clarity to improve practice sites
Awards & Recognition
- Clutch Top 100 Fastest Growing Companies (2020)
- UpCity Best of Missouri (2023)
- St. Louis Business Journal Best Places to Work
- DesignRush Top 10 St. Louis SEO Company
- GoodFirms Top SEO Company St. Louis
How the DSA Score Breaks Down
Points earned: 49.3 of 100 (profile 43 × 0.8 + client feedback 14.9). DSA Score: 90/100
What Clients Say About Matchbox Design Group
- 4 on Google
Clients Most Often Praise
- Dental website design 1
This reviewer says Matchbox became a trusted partner that works alongside them on best practices and solutions.
See it on brightlocal.comDrone photography client found the team outstanding and easy to work with, and would hire again.
See it on brightlocal.comSmall business owner says Matchbox went above and beyond on website design and kept them updated.
See it on brightlocal.comShow 1 more client review
- This reviewer praises developers Cullen and Brent for professional online-presence solutions. Google, 14th April, 2017
Where Matchbox Design Group Is Listed
Questions Dentists Ask About Matchbox Design Group
Does Matchbox Design Group have dental experience?
It has no named dental clients and no dental page. The industries it promotes are banks and credit unions, professional associations and manufacturing. A cofounder has led design work for healthcare clients.
How does an SEO engagement start?
It starts with a 30-day audit and implementation sprint covering structure, metadata, internal links, content and site speed. That first sprint does not require a long-term commitment.
Can it make a practice website accessible?
Yes. It offers web accessibility audits and remediation as a standalone service, along with hosting and ongoing support for the sites it builds.
Does it track visibility in AI tools?
Yes. It tracks how often and how a brand appears in Google AI Overviews, ChatGPT and Perplexity, alongside rankings, organic traffic and conversions.
Who runs the agency?
Cofounders Brent Feldman and Cullen Whitmore started it in St. Louis in 2006. Feldman oversees the design and SEO teams.
Reviews of Matchbox Design Group
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