Brno full-service agency with SEO, AI-search audits, PPC, UX and data teams
About Optimio
Optimio is a Czech marketing agency with its head office at Svatopetrská 35/7 in Brno and a branch in the Forum Karlín building in Prague 8. The company was entered in the Brno commercial register on 13 July 2009. It has 17 years of experience and a team of more than 40 specialists, organised into divisions for Interim CMO, digital advertising, media, creative, retention and CX, UX and research, web and SEO, and data.
The agency started out doing pay-per-click work and broadened into a full-service shop over time. Jan Bindr is the founder and co-owner, with Marek Žáček as the other main shareholder. Matěj Konečný joined in 2018 as a junior PPC specialist, ran the PPC team, became executive director in 2021 and was made a partner in 2023. All three are managing directors.
Search work sits in the Web and SEO division. Its SEO and AIO audit reviews technical setup, on-page and off-page factors, indexation, status codes, internal linking and keyword coverage, and checks whether a site is ready for AI assistants. The output is a prioritised plan for management and marketing staff. Ongoing management adds content refreshes, structured data and other technical changes for AI crawlers, presence on maps, YouTube and professional networks, and tracking of mentions and citations in tools such as ChatGPT and Gemini. Every project runs through the same five steps: an in-person workshop, a strategy with budgets and KPIs, a timed implementation plan, delivery, and regular evaluation reports. A dedicated account manager coordinates the specialists.
Optimio has no page aimed at dentists. The closest healthcare link is Repromeda, a Brno reproductive medicine clinic which is among its clients, along with Zdravoslav and Dr. Belter. Most published results come from e-commerce and B2B. Combined SEO and UX work for Erostar raised organic search revenue by 160%, Money.cz organic traffic grew by 200% over a partnership of more than nine years, SEO for Tescoma lifted revenue by 42.1%, and Vema received 27% more enquiries while saving 10% on credits. The Money.cz content project won third place in the SEO category of the WebTop100 competition.
The agency would suit a Czech dental clinic or a group of clinics that wants search, paid media, analytics and patient retention handled by one team, rather than a single practice looking for a small SEO package. 95% of its clients stay long term. It does not publish prices and asks prospects to book a consultation. It holds Google Premier Partner status and is a certified Microsoft Ads partner, and it also holds Sklik certification and partnerships with Shoptet, Heureka and Mergado.
Optimio's Website
Optimio at a Glance
| Founded | 2009 |
|---|---|
| Team size | 40+ specialists |
| Headquarters | Brno, South Moravian Region, Czech Republic |
| Other offices | Prague |
| Leadership | Jan Bindr (founder, co-owner and managing director); Marek Žáček (co-owner and managing director); Matěj Konečný (partner, managing director and operations director) |
| Languages | Czech, English |
| Pricing | No public price list; pricing follows a consultation and strategy workshop. |
| Contracts & reporting | Five-step process (workshop, strategy with KPIs, implementation plan, delivery, evaluation); reporting at an agreed frequency; dedicated account manager; 95% of clients stay long term. |
| Tools & partnerships | Google Premier Partner; Microsoft Ads certified partner; Sklik certification; Shoptet Silver Partner; Heureka Partner; Mergado Partner; Collabim; GA4; BigQuery |
Dental Marketing Services
- SEO and AIO audit
- ongoing SEO and AI-search management
- website creation and wireframes
- content planning
- PPC and social ads
- UX audits and usability testing
- GA4 and analytics setup
- email and retention marketing
Dental Clients & Results
- Erostar: organic search revenue up 160% (combined SEO and UX, 2020 onward)
- Money.cz: organic traffic up 200% (9+ years)
- Tescoma: revenue up 42.1% from SEO (1 year)
- Vema: 27% more enquiries and 10% credit savings (2017 onward)
- KROUŽKY: 27.2% year-over-year growth (integrated marketing, 2025)
Why Dentists Choose Optimio
- Head office on Svatopetrská street in Brno since 2009
- Lists Brno fertility clinic Repromeda among its clients
- Published case: organic search revenue up 160% for Erosstar
- Published case: 27% more inquiries for credit firm Vema
- Runs UX research alongside SEO and PPC work
Key Strengths
- SEO and AIO audit checks a practice site's AI visibility, indexation and internal linking
- Starts with a personal workshop that produces a clear brief for the practice
- Strategy sets practice KPIs, budgets and growth estimates with a timed work plan
- Builds E-E-A-T signals so patients and search engines trust a practice site
Awards & Recognition
- WebTop100 third place, SEO category (Money.cz)
- WebTop100 third place, video advertising (Znovín)
- WebTop100 third place, retention marketing (Vital Country)
How the DSA Score Breaks Down
Points earned: 40 of 100 (profile 50 × 0.8 + client feedback 0). DSA Score: 88/100
Where Optimio Is Listed
Questions Dentists Ask About Optimio
Does Optimio have experience with healthcare clinics?
Its clients include Repromeda, a reproductive medicine clinic in Brno, as well as Zdravoslav and Dr. Belter. It has not published a dental case study or a dental-specific service page.
How does Optimio start an SEO project?
Each project begins with an in-person workshop, followed by a strategy with budgets, KPIs and growth estimates and a timed implementation plan. Results are then reported at an agreed frequency with recommendations.
Can Optimio help a clinic appear in AI assistants such as ChatGPT?
Yes. Its SEO and AIO service covers structured data, content updates, presence on maps and other platforms, and tracking of mentions and citations in AI tools such as ChatGPT and Gemini.
Where are Optimio's offices?
The head office is at Svatopetrská 35/7 in Brno, and there is a branch at Forum Karlín, Pernerova 51, in Prague 8.
How much does Optimio charge?
Prices are not published. Prospects are asked to request a consultation, after which a strategy and budget are proposed.
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