PBHS Reviews & Agency Profile

Dental and specialist website and marketing firm, part of RevenueWell, ADA-endorsed since 2013

Santa Rosa, California, USA DSA Score: 91/100

About PBHS

PBHS is a dental website and marketing company based on Brickway Boulevard in Santa Rosa, California, with a long-standing presence in New York. The business began in the late 1970s in the New York basement of Don and Colette Levine under the name Protective Business and Health Systems. It first sold manual accounting and payroll systems, encounter forms and statements to dental offices. Their son Jay Levine joined in the early 1990s, moved the company into electronic products, and PBHS began building dental websites in 1995.

In February 2021 PBHS was acquired by RevenueWell, a patient communication software company. Jay Levine stayed on as a RevenueWell vice president and general manager of PBHS. At the time PBHS had more than 90 developers, designers and strategists, and the combined group served about 13,000 US practices, from solo offices to DSOs. The company has 105 employees.

Endorsements are a large part of their profile. ADA Business Resources named PBHS its endorsed website and practice marketing firm in September 2013, with preferred pricing for ADA members. The company also holds endorsements from the American Association of Endodontists, the American College of Prosthodontists and more than 30 state and national societies. Their portfolio is sorted by specialty, and reviews come from oral and maxillofacial surgeons, endodontists, periodontists and general dentists.

Their SEO work is sold in three tiers. Basic suits a single established practice in a quiet market. Advanced adds custom keywords and content for growing single or multi-location practices. Elite is a custom plan for groups and brands in crowded markets. Around this sit website design, branding, reputation management, social media, Google Ads, video, appointment reminders and in-house tools: Launch Chat live website reception, SecureMail encrypted messaging and TruForm patient and referral forms. New prospects are offered a free website evaluation and competitor analysis.

One published example is a Santa Ana periodontist, Dr. James Mata. By 2017, after a PBHS redesign with expanded SEO, his organic traffic rose about 60% and his conversion rate 240% year over year, and the practice ranked first locally for dental implants. Previously about 90% of his patients came from general dentist referrals.

The PBHS testimonial page shows 5 out of 5 from 133 reviews, and their Google listing shows 4.7 from 49. Long-term clients, some for more than 20 years, praise named account managers and designers, easy site editing and quick replies. For one reviewer, referrals quadrupled after PBHS took over SEO. Prices are quoted per practice rather than published.

PBHS' Dental SEO Page

Screenshot of PBHS' dental seo page
Screenshot of pbhs.com/dental-seo/

PBHS at a Glance

Founded1977
Team size105 employees
HeadquartersSanta Rosa, California, USA
Other officesNew York
LeadershipJay Levine (General Manager, PBHS; Vice President, RevenueWell); Serge Longin (Co-founder and CEO, RevenueWell); Don Levine (Co-founder); Colette Levine (Co-founder)
LanguagesEnglish
PricingNot published; quoted per practice. ADA members receive preferred pricing on new websites. Free website evaluation and competitive analysis.
Contracts & reportingMonthly website traffic reports; contract length not published
Tools & partnershipsRevenueWell platform; Launch Chat; SecureMail; TruForm; ADA Business Resources endorsement; AAE, ACP and 30+ state and national society endorsements

Dental Marketing Services

  • Dental and specialty website design
  • dental SEO in Basic, Advanced and Elite tiers
  • practice branding and logos
  • reputation management
  • social media marketing
  • PPC and Google Ads
  • video marketing
  • patient education content
  • referral marketing
  • Launch Chat live website receptionists
  • SecureMail encrypted email
  • TruForm patient and referral e-forms
  • appointment reminders
  • free website and competitor evaluation

Practice Types They Work With

  • General dentistry
  • endodontics
  • oral and maxillofacial surgery
  • periodontics
  • prosthodontics
  • pediatric dentistry
  • implants
  • DSOs/multi-location

Dental Clients & Results

  • Dr. James Mata periodontal practice, Santa Ana: organic web traffic +60% and conversion rate +240% (year over year, 2017)
  • ranked first in Santa Ana for 'dental implants'
  • Client Brandi B: referrals quadrupled after PBHS took over SEO, 10-20 new patients a month

Dental Practices They Have Worked With

  • Oral and Facial Surgery of Northeast Texas (Dr. Kirby Bunel)
  • Oral Surgery Associates and Dental Implant Centers (Georgia)
  • Lakeland Endodontics
  • Dr. James Mata (periodontist, Santa Ana, CA)
  • Dr. Heather Anderson (Santa Rosa, CA)
  • Matthew Kuzma DDS (Fairfield, CA)
  • Dr. Steve Sommerfeld (Highland Park, IL)
  • Dr. Mason Lee (San Rafael and Mill Valley, CA)
  • Dr. Cara Detmer (Wichita, KS)

Why Dentists Choose PBHS

  • Endorsed by the ADA for its member dentists
  • Deep specialist work, with endo procedure animations built in
  • Referral marketing to win cases from general dentists
  • Launch Chat live chat and SecureMail included
  • Nearly 50 years in dental marketing
Key Strengths
  • Builds practice websites to the exact layout a dentist asks for
  • Offers real-time online scheduling with automatic text appointment confirmations
  • Provides TruForm patient e-forms that sync to the practice management system
  • Supports teledentistry consultations through secure video

How the DSA Score Breaks Down

Client reviews17/20
Experience20/20
Client portfolio15/20
Published results0/20
Transparency6/20
Client feedback8.9/20

Points earned: 55.3 of 100 (profile 58 × 0.8 + client feedback 8.9). DSA Score: 91/100

What Dental and Healthcare Clients Say About PBHS

4client reviews
  • 4 on its website
  • 1 from dental practices

Clients Most Often Praise

  • Dental website design 1
  • Understanding of dentistry 1
  • More new patient bookings 1

In ShortDentists and oral surgeons praise specialty understanding, custom websites and growth support.

Dr. Hung Le – Anaheim CA02/11/2021 Agency website
Dental practice

Dentist said the website was built exactly as he wanted.

See it on pbhs.com
Dr. Heather Anderson – Santa Rosa, CA02/25/2022 Agency website
Healthcare client

Practice credits PBHS as a key part of its growth and success.

See it on pbhs.com
Dr. Cara Detmer – Witchita, KS12/17/2021 Agency website
Healthcare client

Client thanked PBHS for taking their marketing to the next level.

See it on pbhs.com
Show 1 more client review
  • Dr. Kirby Bunel: Oral and maxillofacial surgery practice said PBHS uniquely understands their specialty. Agency website

Where PBHS Is Listed

Questions Dentists Ask About PBHS

Is PBHS endorsed by dental associations?

Yes. ADA Business Resources endorsed PBHS for websites and practice marketing in 2013, and PBHS also holds endorsements from the AAE, the American College of Prosthodontists and more than 30 state and national societies.

Who owns PBHS now?

RevenueWell acquired PBHS in February 2021. Jay Levine, son of the founders, continued as general manager of PBHS and a RevenueWell vice president.

Do they understand specialist practices?

Their portfolio is organised by specialty, and their reviews include oral surgeons, endodontists and periodontists. A Texas oral surgeon who has worked with them for over 20 years praises their grasp of that specialty.

How is their SEO packaged?

They offer Basic, Advanced and Elite SEO campaigns, scaled from single practices in quiet markets to multi-location groups in competitive areas. Prices are not published.

Is there a documented SEO result?

Yes. By 2017 a Santa Ana periodontist saw organic traffic rise about 60% and conversions 240% year over year after a PBHS redesign with expanded SEO.

What extras come with a PBHS website?

They offer Launch Chat live receptionists, SecureMail secure messaging and TruForm online patient and referral forms alongside the site.

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