ProSites Reviews & Agency Profile

Dental website and marketing provider with tiered SEO packages and association endorsements

Murrieta, California, USA DSA Score: 94/100

About ProSites

ProSites builds websites and runs online marketing for dental practices from Murrieta in southern California, after earlier years at a Temecula address. It has served dentistry since 2003. It launched in May 2005 at the Discus Dental Extravaganza in Las Vegas, with a content management system for dental websites billed as the first of its kind. In 2016 Lance McCollough was CEO. He is a CPA whose earlier firm, Execusite, was bought by Wolters Kluwer in 2001, and at the time ProSites and its sister company CPA Site Solutions were owned by The Riverside Company. The team has 100 to 249 staff.

Their SEO comes in tiers tied to how crowded a local market is. The Get Started bundle has no SEO. Competitive Edge adds Advanced SEO with three campaign targets, local business listings and up to 15 directory submissions. Market Leader adds Premium SEO with five targets, weekly blog posts and up to 20 directories. Market Owner adds Elite SEO with ten targets, specialty page optimisation, up to 40 directories, pay-per-click ads and custom landing pages. The in-house team agrees target services and keywords with the practice and writes landing pages and blogs around them. It also earns backlinks from industry sites and keeps directory listings current. Clients see results in monthly reports and on a live dashboard that also covers other ProSites products.

The model suits general practices that want one vendor for the website, hosting, email, SEO, social posting and patient communication. Pre-designed sites can go live within minutes, and semi-custom or custom builds are scheduled for practices that want their own look. In 2017 they bought Practice Mojo for appointment reminders and recall. Their ProSites Premier suite added a patient portal, online intake forms, secure email and call tracking.

Proof is mostly aggregate. Clients on its Premium SEO package see an average 81% rise in keywords ranking on Google's first page, and SEO clients average a 300% return. No method is given for either figure. State dental associations including Ohio, Louisiana and Indiana have endorsed the company. Member groups such as the Massachusetts Dental Society offer discounts of up to 70%. The company has appeared on the Inc. 5000 several times, been listed on the Deloitte Technology Fast 500 and won a Dentaltown Townie Choice Award for website design.

Reviews split by topic. They are rated 4.8 on Google from about 560 reviews and 4.9 on G2 from seven. Dentists praise the easy site editor, and some have stayed for 12 to 20 years. Capterra rates them 4.2 from ten reviews, with lower scores for value and service. Complaints there mention account manager turnover, slow replies and SEO or PPC work that felt under-optimised. Current prices are given only after a consultation. A 2017 interview quoted $69.99 a month for a no-contract website, $345 to $795 a month for SEO and $200 a month for PPC management. New clients get a 30-day refund window.

ProSites' Dental SEO Page

Screenshot of ProSites' dental seo page
Screenshot of prosites.com/dental-marketing/search-engine-optimization/

ProSites at a Glance

Founded2003
Team size100-249 employees
HeadquartersMurrieta, California, USA
LeadershipLance McCollough (CEO as of 2016); Keith Washington (VP of Products as of 2017)
LanguagesEnglish
PricingNo current prices published; an Internet Marketing Advisor recommends a package after a free consultation. A 2017 interview quoted $69.99 per month for a no-contract website, $345-$795 per month for SEO, $200 per month PPC management plus ad spend, and $149-$300 per month for social media. Dental association members can get preferred pricing (up to 70% off via the Massachusetts Dental Society).
Contracts & reporting30-day money-back guarantee. Monthly SEO reporting and a live dashboard. Phone support 6 AM to 5 PM Pacific; site editor available 24/7. Domain pointed and renewed by ProSites.
Tools & partnershipsProprietary website editor and CMS; live marketing dashboard; Practice Mojo (acquired 2017); CallRail call tracking (2017); ProSites-owned hosting infrastructure

Dental Marketing Services

  • Dental website design (pre-designed, semi-custom and custom)
  • point-and-click site editor
  • hosting and secure email
  • tiered SEO packages (Advanced, Premium, Elite)
  • keyword-targeted landing pages and blogs
  • backlink building
  • local business listings and directory submissions
  • pay-per-click advertising and landing pages
  • social media management
  • video banners and practice videos
  • patient portal and online forms
  • appointment reminders and recall (Practice Mojo)
  • call tracking
  • ADA website compliance setting
  • practice branding

Practice Types They Work With

  • general dentistry

Dental Clients & Results

  • Premium SEO package clients (aggregate): 81% average increase in keywords ranking on Google page 1
  • SEO clients (aggregate): average 300% return on investment

Dental Practices They Have Worked With

  • Oostburg Family Dentistry (Google reviewer)

Why Dentists Choose ProSites

  • Dentists can edit their own site with a point-and-click editor
  • Endorsed by 15 state dental associations
  • Ready-made sites for tight budgets, custom sites for larger ones
  • Patient payments and messages built in
  • Lance has spoken on Dentistry Uncensored with Howard Farran
Key Strengths
  • Keeps the practice website build simple with a responsive support team
  • Sends ongoing ideas for attracting new patients
  • Gives dentists a point-and-click editor to update their own practice website
  • Builds patient payments and messaging directly into the practice website

Awards & Recognition

  • Inc. 5000 (multiple years)
  • Deloitte Technology Fast 500
  • Dentaltown Townie Choice Award (Website Design and Services)
  • endorsements from state dental associations including Ohio, Louisiana and Indiana

How the DSA Score Breaks Down

Client reviews18/20
Experience20/20
Client portfolio11/20
Published results12/20
Transparency6/20
Client feedback14.3/20

Points earned: 67.9 of 100 (profile 67 × 0.8 + client feedback 14.3). DSA Score: 94/100

What Dental and Healthcare Clients Say About ProSites

2client reviews
  • 2 on review sites

Clients Most Often Praise

  • Dental website design 1

In ShortHealthcare/dental users consistently praise responsive account managers. One notes generic social media content.

PM (Verified User in Medical Practice)5/13/2025 G2
Healthcare client

Medical practice said ProSites handles everything and sends useful reminder ideas for attracting patients.

See it on g2.com
EH (Verified User in Hospital & Health Care)8/13/2025 G2
Healthcare client

Healthcare user praised the team's customer service and recommended them for a first website.

See it on g2.com

Where ProSites Is Listed

Questions Dentists Ask About ProSites

What SEO packages does ProSites offer?

Their bundles move from Get Started, which has no SEO, through Competitive Edge (Advanced SEO), Market Leader (Premium SEO) and Market Owner (Elite SEO). Higher tiers add more campaign keywords, more directory submissions, weekly blogs and, at the top tier, PPC with custom landing pages.

How much does ProSites cost?

Current prices are not published and are given after a consultation. In 2017 prices were $345 to $795 per month for SEO depending on competition, and $69.99 per month for a no-contract website.

Is there a guarantee?

They offer a full refund if a practice decides within the first 30 days that ProSites is not the right fit.

Can I edit my own website?

Yes. ProSites provides a site editor that is available around the clock, and reviewers on Capterra often mention how easy it is to use.

What do critics say?

Capterra reviews rate value and customer service lower than ease of use. Complaints mention changing account managers, slow replies and SEO or PPC campaigns that were not fully optimised.

Is ProSites endorsed by dental associations?

Yes. Several state associations, including Ohio, Louisiana and Indiana, have endorsed it. The total number of state endorsements is given as anywhere from 12 to 17.

Reviews of ProSites

No reviews on this site yet. Have you worked with ProSites? Your review helps other dentists choose.

Write a Review of ProSites

Every review is checked before it is published.