Liverpool SEO and GEO agency founded 2020, serving healthcare and regulated sectors
About Quirky Digital
Quirky Digital is an SEO agency at 31 Parliament Street in Liverpool, with a second office in Paphos, Cyprus. Liam Quirk started it in May 2020 from his parents' box room during the first lockdown. He had resigned from his job the day before the national lockdown and funded the start-up from his savings. In early 2024 it had a team of 13, more than 50 clients and a turnover of about 1.2 million pounds. Quirk is now managing director. He has also served as an associate director of Tranmere Rovers, whose media suite the agency sponsored.
The agency was built on the idea of performance-led SEO rather than fixed packages. It runs its own portfolio of websites to test tactics before using them for clients. Services cover local, national, international and ecommerce SEO, technical SEO, digital PR, content marketing, audits and generative engine optimisation for AI tools such as ChatGPT and Gemini. Senior hires have included Rachel Walton as head of SEO, who joined from Castle International and Wavemaker to lead technical and on-page work and train the team.
Healthcare is one of several sectors it serves, alongside finance, forex, law, SaaS, property, education and addiction treatment. It publishes a dental SEO agency page. Its clearest healthcare work is a private rehab clinic case study and clients such as Healthon and Dr Frank's Weight Loss Clinic. It also writes about YMYL content standards, which apply to medical and dental websites. None of its named clients is a dental practice.
Recognition includes a win for Best Use of Search in the B2B category at the 2025 Global Search Awards in Dublin. The judges cited a campaign that moved a client from branded to non-branded search through technical work, targeted content and local link building. It also holds an Innovation and Tech Business of the Year award and is a Semrush partner. In 2025 it was named SEO partner for Hallmark Cards UK.
On cost, most clients spend between 2,000 and 10,000 pounds or more per month, with ongoing retainers as the main model. It also takes one-off audits, migrations and consultancy work, and offers a free 30-minute audit. The hourly rate is about 100 US dollars. Google reviews average 5.0 from 55 reviews. Recent reviewers describe the team as proactive and transparent and say it works like an extension of their own staff. That budget level suits multi-site dental groups and ambitious private clinics more than small single-chair practices.
Quirky Digital's Dental SEO Page
Quirky Digital at a Glance
| Founded | 2020 |
|---|---|
| Team size | 13-14 staff (2023-2024); some listings say under 49 |
| Headquarters | Liverpool, England, UK |
| Other offices | Paphos, Cyprus |
| Leadership | Liam Quirk (Founder and Managing Director); Rachel Walton (Head of SEO) |
| Languages | English |
| Pricing | Typical client spend of 2,000 to 10,000 pounds or more per month; about 100 US dollars per hour and a minimum budget of 10,000 to 25,000 US dollars; free 30-minute audit offered. |
| Contracts & reporting | Ongoing monthly retainers are the main model; one-off audits, migrations and consultancy also available; minimum term not published. |
| Tools & partnerships | Semrush Agency Partner |
Dental Marketing Services
- Local SEO
- national SEO
- technical SEO
- content marketing
- digital PR and link building
- SEO audits
- generative engine optimisation for AI search
- site migrations
- SEO consultancy
Dental Clients & Results
- Private rehab clinic: reduced dependence on paid referral agents over 18 months
- FXIFY: organic search now drives over 32% of new sales
Why Dentists Choose Quirky Digital
- Founded in 2020 by Liam Quirk in Liverpool
- Runs a rehab SEO service for treatment centres
- Shows a GSA 2025 winner badge on its site
- Offers generative engine optimisation for AI search
- Lists $100 to $149 hourly rates on GoodFirms
Key Strengths
- Takes time to understand each practice's business before building its SEO strategy
- Offers performance-based SEO for practices rather than fixed packaged services
- Tests new SEO tactics on its own websites before using them on practice sites
Awards & Recognition
- Global Search Awards 2025, Best Use of Search – B2B
- Innovation and Tech Business of the Year
How the DSA Score Breaks Down
Points earned: 47.5 of 100 (profile 42 × 0.8 + client feedback 13.9). DSA Score: 90/100
What Clients Say About Quirky Digital
- 3 on Google
- 1 on its website
Clients Most Often Praise
- Higher Google Maps & local rankings 2
- Understanding of dentistry 1
- Clear reporting & honesty 1
- Dental website design 1
In ShortSEO clients across law, finance, roofing and clinics praise results and understanding of their business.
SPF Private Clients says the agency built a strong SEO strategy in the competitive financial services sector.
See it on designrush.comCEL Solicitors praises the team for going the extra mile to understand the business.
See it on designrush.comLeak Proof Roofing reports incredible results after almost a year working with Liam and team.
See it on designrush.comShow 1 more client review
- David Bhidey calls Quirky a key partner in getting their websites ranking in organic search. Agency website, May 4, 2025
Where Quirky Digital Is Listed
Questions Dentists Ask About Quirky Digital
Does Quirky Digital work with dental practices?
It publishes a dental SEO agency page and treats healthcare as a core sector. Its named healthcare work, however, centres on a private rehab clinic and clients such as Healthon and a weight loss clinic, not named dental practices.
How much does Quirky Digital cost?
Most clients spend between 2,000 and 10,000 pounds or more per month on an ongoing retainer. It also sells one-off audits, migrations and consultancy.
Who founded the agency?
Liam Quirk founded it in Liverpool in May 2020. He still leads it as managing director.
Does it optimise for AI search tools?
Yes. It offers generative engine optimisation aimed at ChatGPT, Gemini and Google AI results, alongside traditional technical, local and content SEO.
Has the agency won any awards?
It won Best Use of Search in the B2B category at the 2025 Global Search Awards. It also holds an Innovation and Tech Business of the Year award.
What do clients say about working with them?
Google reviews average 5.0 from 55 reviews. Reviewers often describe a proactive, transparent team that works like part of their own business.
Reviews of Quirky Digital
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