Shanghai and Paris agency marketing foreign brands in China via Baidu SEO and social
About Sekkei Digital Group
Sekkei Digital Group is a China-focused marketing agency headquartered in the Shanghai Mart West Building on Yan'an West Road, with further offices in Paris and Manila. The firm has worked in China since 2010 (some listings say 2008) and was founded on the view that China needs its own digital approach rather than translated Western websites. More than 150 foreign brands have used its services.
The founder and CEO is David Henriques, who has more than 17 years of experience helping international brands in China. Clervie Le Du is general manager, and Elodie Lo Van is a co-founder and creative director. The team has 10 to 49 people (some listings say 11 to 50). Senior staff stay involved from planning through to reporting.
For search, Sekkei runs a dedicated Baidu SEO practice. Work starts with a Baidu SEO Starter Pack, in which the team collects information on competitors, goals, audience, pages and keywords, then prepares or optimizes the site for Baidu. Ongoing campaigns cover keyword research, on-site audits, content creation, Baidu mobile SEO, indexation fixes, backlinks and penalty recovery. The agency uses its own crawler to find competitors across many keywords. Clients get monthly progress reports and calls. Sekkei also offers website localization, Baidu SEM, social media on WeChat, Weibo, Xiaohongshu, Douyin, Bilibili and Kuaishou, and influencer campaigns.
Healthcare is one of its published sectors. Its medical page explains that Chinese buyers check medical brands carefully, so trust, engagement and reputation matter, and that sites need an ICP licence and proper localization. It mentions content and KOL programmes with doctors, pharmacists and scientists. Medical makes up about 10 percent of its work. There is no dental-specific page, so the agency best suits international dental brands, clinic groups or dental tourism providers that want to be found by Chinese patients.
Clients include Marriott, Solvay, MSD, Ligne Roset, Veja and the Region of Valencia. It delivered more than 950 qualified leads for Solvay and built an audience of over 110,000 for Ligne Roset. Its medical case study for Merck's MSD Manuals describes a Baidu SEO Starter Pack followed by content and backlink campaigns aimed at awareness and website traffic, but no metrics are given. There are no Clutch reviews yet.
Rates run US$50 to 99 per hour, with a minimum project of about US$5,000. Prices and contract length are not published.
Sekkei Digital Group's Website
Sekkei Digital Group at a Glance
| Founded | 2010 |
|---|---|
| Team size | 10-49 employees |
| Headquarters | Shanghai, China |
| Other offices | Paris, France; Manila, Philippines |
| Leadership | David Henriques (Founder and CEO); Clervie Le Du (General Manager); Elodie Lo Van (Co-founder and Creative Director) |
| Languages | English; Chinese; French |
| Pricing | US$50-99 per hour and a minimum project size of US$5,000+. No packages published. |
| Contracts & reporting | Monthly progress reports and calls; weekly and monthly communication during campaigns. Contract length not published. |
| Tools & partnerships | Baidu; WeChat; Weibo; Xiaohongshu (RED); Douyin; Bilibili; Kuaishou; in-house Sekkei crawler for competitor discovery |
Dental Marketing Services
- Baidu SEO starter pack
- Baidu SEO campaigns
- keyword research
- on-site SEO audit
- Baidu mobile SEO
- content creation
- backlinks
- penalty recovery
- Baidu SEM
- website localization for China
- WeChat and social media marketing
- KOL programmes with medical professionals
- online reputation building
Dental Clients & Results
- Solvay: 950+ qualified leads
- Ligne Roset: 110K+ audience built
- MSD Manuals (Merck): Baidu SEO starter pack plus content and backlink campaigns, no metrics published
Why Dentists Choose Sekkei Digital Group
- US$5,000 minimum keeps projects substantial
- Digital strategy alongside SEO
- Compact team of a few dozen
- Published rate band
- Used to foreign clients
Key Strengths
- Runs practice social media marketing alongside SEO and content
- Serves practices from offices in both Shanghai and Paris
- Offers practices web development and business consulting alongside SEO
How the DSA Score Breaks Down
Points earned: 21.6 of 100 (profile 27 × 0.8 + client feedback 0). DSA Score: 84/100
Where Sekkei Digital Group Is Listed
Questions Dentists Ask About Sekkei Digital Group
Does Sekkei Digital Group work with medical or dental clients?
It has a medical marketing page, and medical makes up about 10 percent of its work. Its named medical client is Merck's MSD Manuals. No dental clients are published.
How does Sekkei start a Baidu SEO project?
It begins with a Baidu SEO Starter Pack that gathers competitor, keyword, audience and page information, then optimizes an existing site or prepares a new one for Baidu. Ongoing campaigns follow with content, backlinks and audits.
How often does Sekkei report?
Clients get monthly progress reports and calls, with weekly and monthly communication about pages, keywords and content during campaigns.
Where are Sekkei's offices?
The head office is in Shanghai's Changning district, with further offices in Paris and Manila. That makes it practical for European clinic groups or brands looking at China.
What does Sekkei cost?
Rates run US$50 to 99 per hour, with a minimum project of around US$5,000. The agency does not publish package prices.
Reviews of Sekkei Digital Group
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