Simple Reviews & Agency Profile

Adelaide and Melbourne integrated agency for branding, advertising, websites and production

Unley, South Australia, Australia DSA Score: 88/100

About Simple

Simple is an integrated marketing agency with its main base on King William Road in Unley, an inner suburb of Adelaide, and a second studio in Collingwood, Melbourne. Three founders started it, each leading one discipline: brand, digital and advertising. It was founded in 2007 (some listings say 2005), and its graphic design has won awards every year since. The current leaders are David Stocker (managing director and head of strategy), Pat Parisi (creative director), Sam Stevens (digital director) and Taylor Martin (general manager). The agency has more than 40 specialists across its two cities (some listings say 11 to 50 staff).

This is a full-service creative shop, not a search agency. Its nine capability areas are branding, advertising, websites, in-house photo, film and sound production, digital marketing, graphic design, strategy, packaging, and 3D and motion design. Its digital marketing places brands in search results, social feeds and news pages with targeted, measured campaigns. The agency does not publish a separate SEO method, Google Business Profile service or review-management offer. It has no fixed house style and adapts to each brief, and its values are humble, hungry and human.

Its healthcare evidence is one large project: the Royal Adelaide Hospital, completed in 2017. For that job Simple built the brand, launch materials and a new website. It tested the site structure with patients, carers, staff and volunteers, ran an accessibility audit, and built an interactive vector map to help people find their way around the building. It also produced direct mail for neighbours and guides for staff. The tour booking page took 10,000 visits in its first two hours without slowing the site. No dental practice appears in its published work.

Other named clients include Penley, which won five AADC awards with the agency, The Whitsundays, Ray White, The Candle Establishment, Joule Energy, WEST and the SMSF Association. Simple has won multiple Effie Awards and appears often on Campaign Brief's Hot and Cold chart.

For a dental group, Simple is best suited to brand-level work. That could mean a new name and identity, signage and interior graphics for a new site, a launch campaign or a large custom website with accessibility built in. A single practice looking for monthly local SEO with ranking reports would find no published offer or evidence for that here. No pricing, retainer terms or reporting cadence are published.

Simple's Website

Screenshot of Simple's website
Screenshot of simple.com.au/work/royal-adelaide-hospital

Simple at a Glance

Founded2007
Team size40+ specialists (some listings say 11-50 employees)
HeadquartersUnley, South Australia, Australia
Other officesCollingwood (Melbourne), Victoria
LeadershipDavid Stocker (Managing Director and Head of Strategy); Pat Parisi (Creative Director); Sam Stevens (Digital Director); Taylor Martin (General Manager)
LanguagesEnglish
PricingA$1,000-A$2,500/month · A$80-A$130/hr

Dental Marketing Services

  • Brand identity and rebranding
  • website design and build
  • in-house photography and video
  • search and social digital marketing
  • signage and environmental graphics
  • advertising campaigns

Dental Clients & Results

  • Royal Adelaide Hospital: brand, launch marketing and website
  • tour booking page took 10,000 visits in its first two hours without downtime (2017)

Why Dentists Choose Simple

  • Founded 2007
  • Branding and creative strength
  • Adelaide and Melbourne offices
  • Social advertising
  • Integrated planning
Key Strengths
  • Produces practice photography, film and sound in-house from start to finish
  • Secures news coverage for practices alongside search and social marketing
  • Designs signage and environmental graphics for practice premises
  • Takes practices from strategy to delivery with one team, avoiding multiple agency briefs

Awards & Recognition

  • Multiple Effie Awards
  • AADC awards (Penley work)
  • repeat placement on Campaign Brief Hot and Cold chart

How the DSA Score Breaks Down

Client reviews14/20
Experience9/20
Client portfolio0/20
Published results0/20
Transparency6/20
Client feedback14.9/20

Points earned: 38.1 of 100 (profile 29 × 0.8 + client feedback 14.9). DSA Score: 88/100

What Clients Say About Simple

4client reviews
  • 4 on review sites

In ShortIntegrated advertising/branding agency.

Amanda Buttrose23/11/2020 TechBehemoths

Thoroughly impressed by the team's creativity, professionalism and can-do attitude.

See it on techbehemoths.com
Tom White25/9/2019 TechBehemoths

Continually impressed by their professionalism, creativity and fresh ideas.

See it on techbehemoths.com
Dan Vater26/9/2019 TechBehemoths

Dan Vater says work was delivered to an exceptional standard and recommends them.

See it on techbehemoths.com
Show 1 more client review

Where Simple Is Listed

Questions Dentists Ask About Simple

Has Simple worked with dental practices?

No dental client appears in its published work. Its main healthcare project is the brand, website and launch for the Royal Adelaide Hospital in 2017.

Does Simple offer dental SEO?

It offers digital marketing for search and social placement, but it does not publish an SEO process, Google Business Profile service or SEO results. It is mainly a branding, advertising and web agency.

Where are they based?

The main office is at 5/77 King William Road, Unley, in South Australia. A second studio is at 6/78 Oxford Street, Collingwood, in Melbourne.

What kind of dental project fits this agency?

A rebrand, a new-location launch or a large website, where identity, signage, photography and film are produced in-house. Ongoing local search work is not a published speciality.

Who leads the agency?

David Stocker is managing director and head of strategy. Pat Parisi is creative director, Sam Stevens is digital director and Taylor Martin is general manager.

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