Petaling Jaya digital, social and tech agency offering SEO and performance marketing
About Skribble
Skribble is a Malaysian agency covering social media, digital marketing, creative production and custom technology. It is based at Menara Bata in Damansara Perdana, Petaling Jaya, Selangor. It was founded in 2020 and became a collaborating firm of Andersen Consulting in August 2025. CEO Chan Leong (also known as Teng Chan Leong) and CTO Lee Xin co-founded the firm. Wei Wen heads operations, Roger Wong leads digital and Wilson is general manager. The team has 55 people across management, creative, digital marketing, social and content, the Lab tech team and operations.
Skribble helped set up the Strategic Asia Marketing Alliance (SAMA), and its CEO is a founding member. SAMA links independent agencies in Indonesia, Malaysia, Singapore and Thailand. The firm also runs Skribble Learn, a school management system, which reflects its in-house development team.
On the digital side the agency offers SEO, Google Business Profile optimisation, Google, Meta and TikTok ads, automated email nurture sequences, conversion-focused web design, e-commerce marketing and analytics with real-time tracking. Prospects get a free strategy audit and a strategy call valued at RM2,400. Campaigns need about three months to gain traction and that results depend on the client's sales funnel. Costs for media and tools are planned upfront, performance is reported regularly, and there are no lock-in contracts.
Skribble has no dental page and no named dental clients. Its healthcare clients are Pharmaniaga and Merck. Most published work is for property, food and beverage, finance and consumer brands. The agency is a more natural fit for dental groups, oral-care brands or larger Klang Valley clinics that want SEO alongside social content, creative and custom systems than for a small practice wanting a dental-only package.
Published results include 17.4 million impressions, 22.4k landing page views and 20.9k logins in one month for Rakuten Trade. For Sunway Property they delivered RM25 million or more in bookings and over 3,800 leads at 72% lower cost. Texas Chicken Malaysia reached more than 18 million people, and Faber-Castell earned RM40k in sales at 1.36x ROAS. Awards include Agency of the Year Malaysia 2024 Gold for Best Agency Culture and Gold for Rising Star, and a 2023 Bronze for Leader of the Year. In the MARKies 2025 they won Gold for Best Account Manager and Silver for Best Strategist, and they also hold an APPIES Malaysia Bronze for Marketing Innovation for a Sime Darby Property campaign.
Skribble's Website
Skribble at a Glance
| Founded | 2020 |
|---|---|
| Team size | 55 team members |
| Headquarters | Petaling Jaya, Selangor, Malaysia |
| Leadership | Chan Leong (CEO and Co-Founder); Lee Xin (CTO and Co-Founder); Wei Wen (Head of Operations); Roger Wong (Head of Digital); Wilson (General Manager) |
| Languages | English |
| Pricing | No prices published; free strategy audit and strategy call (valued at RM2,400). |
| Contracts & reporting | No lock-in contracts; media and tool costs planned upfront; regular performance reporting; around three months expected for campaign traction. |
| Tools & partnerships | Google Ads; Meta Ads; TikTok Ads; Google Business Profile; Andersen Consulting collaborating firm; SAMA alliance founding member |
Dental Marketing Services
- SEO
- Google Business Profile optimisation
- Google, Meta and TikTok ads
- email nurture automation
- content marketing
- conversion-focused website design
- analytics and real-time performance tracking
- social media content
- custom CRM and tech development
Dental Clients & Results
- Rakuten Trade: 17.4M impressions, 22.4K landing page views and 20.9K logins (one month)
- Sunway Property: RM25M+ bookings, 3,800+ leads, 72% lower cost
- Texas Chicken Malaysia: 18M+ reach and 100k engagements
- Faber-Castell: RM40K sales at 1.36x ROAS and 19.8M impressions
Why Dentists Choose Skribble
- Office at Menara Bata, Damansara Perdana
- Pharmaniaga and Merck among named clients
- Gold for Best Agency Culture, Agency of the Year 2024
- Optimises Google Business Profiles for local search
- Published Rakuten Trade campaign: 17.4M impressions
Key Strengths
- Runs email marketing to keep in touch with existing patients
- Gives practices its own CRM, data analytics and visualisation tools
- Has an in-house tech team build practice marketing solutions from the ground up
- Offers practice business consultancy and martech alongside digital marketing
Awards & Recognition
- Agency of the Year Malaysia 2024 Gold (Best Agency Culture)
- Agency of the Year Malaysia 2024 Gold (Rising Star, Wei Wen)
- Agency of the Year Malaysia 2023 Bronze (Leader of the Year, Chan Leong)
- MARKies 2025 Gold (Best Account Manager)
- MARKies 2025 Silver (Best Strategist)
- APPIES Malaysia Bronze (Marketing Innovation)
- SOBA 2024 Silver (Best Employer)
How the DSA Score Breaks Down
Points earned: 36 of 100 (profile 45 × 0.8 + client feedback 0). DSA Score: 87/100
Where Skribble Is Listed
Questions Dentists Ask About Skribble
Does Skribble have dental clients?
They have no named dental clients or dental pages. Their healthcare clients are Pharmaniaga and Merck.
Do they offer local SEO for clinics?
Their digital marketing services include SEO and Google Business Profile optimisation, alongside Google, Meta and TikTok ads and email nurturing.
Are there long contracts?
There are no lock-in contracts and that media and tool costs are planned upfront. They advise allowing about three months for campaigns to gain traction.
How big is the team?
The team has 55 people across management, creative, digital, social, tech and operations. The team is led by co-founders Chan Leong and Lee Xin.
What awards have they won?
They won Gold for Best Agency Culture at Agency of the Year Malaysia 2024 and Gold for Best Account Manager at the MARKies 2025, among other awards.
Reviews of Skribble
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