Saitama City web producer with SEO-first site builds and success-fee keyword plans
About Step One
Step One (有限会社ステップワン, STEPONE) is a small web production company in Yoshino-cho, Kita-ku, Saitama City. Hiroko Kirishiki is its representative. No founding year or staff numbers are given. The company builds websites, maintains and runs them, rents out servers, registers domains, sets up Google services, produces print materials and offers SEO. It acts as a business partner rather than just a contractor, working as an outside web department with specialist staff.
Its SEO is mostly on-site work. It focuses on reviewing page content, clarifying target keywords, building out content and improving the text itself, aiming for higher placement on Google and Yahoo! Japan. A keyword research package costs 20,000 yen before tax for 20 keywords. Clients can discuss it by email or at the office, where staff walk through the research tool on screen. Results come as a PDF. The company may decline a job when competition makes the keywords too hard. It also suggests paid ads for businesses with the budget for them.
Pricing is linked to results. On-site SEO starts at 20,000 yen a month on annual contracts only; the annual contract begins only once results appear, and nothing is charged if they do not. There is also a success-fee option for one to three keywords, from 100,000 yen depending on competition. That fee applies in any month a keyword stays on the first results page for 15 days or more. The annual small-keyword plan aims for a top-ten placement for three keywords from 20,000 yen a month, without a guarantee.
Maintenance plans cost 5,000 to 25,000 yen a month before tax. The WordPress plan includes monthly updates and backups on the 15th, plus about four hours of on-site work and SEO. Taking over a WordPress site built by another firm costs a 30,000-yen setup fee. Extra work starts at 3,500 yen an hour for annual clients. Running an existing site starts at 10,000 yen a month. A free online consultation is offered.
Its published work includes Astro Engineering Industry, which builds observatory domes, and 御朱印Web, a goshuin information site. No dental or medical clients are named. For a dental clinic around Saitama City that wants small-scale SEO paid only on visible results, with hosting and upkeep from the same firm, Step One offers a low-cost option.
Step One's Website
Step One at a Glance
| Headquarters | Saitama (Kita-ku), Saitama, Japan |
|---|---|
| Leadership | Hiroko Kirishiki (Representative) |
| Languages | Japanese |
| Pricing | Keyword research 20,000 yen excl. tax for 20 keywords; on-site SEO from 20,000 yen/month (annual contract, three small keywords); success fee from 100,000 yen for 1-3 keywords when on page one 15+ days in a month; maintenance plans 5,000-25,000 yen/month; site operation from 10,000 yen/month; extra work from 3,500 yen/hour for annual clients. |
| Contracts & reporting | SEO on annual contracts only, which start only once results appear, with no charge without results; rankings not guaranteed; may decline highly competitive keywords; free online consultation. |
| Tools & partnerships | Google Analytics; Google services setup; WordPress |
Dental Marketing Services
- SEO-first website production
- on-site SEO
- keyword research (20-keyword package with PDF report)
- Google services setup
- website maintenance and WordPress updates
- rental server and domain management
- print materials
Why Dentists Choose Step One
- Keyword research pack for ¥20,000
- Results-based monthly fee
- Used to local service shops
- SEO-first site builds
- Saitama city focus
Key Strengths
- Runs a preliminary SEO investigation before work on the clinic site starts
- Free online consultation before a practice commits
- Sets up Google services for the clinic as part of support
- Handles clinic hosting, domain registration and site upkeep in-house
How the DSA Score Breaks Down
Points earned: 21.6 of 100 (profile 27 × 0.8 + client feedback 0). DSA Score: 84/100
Where Step One Is Listed
Questions Dentists Ask About Step One
Does Step One have dental clinic clients?
None are named. Its published work includes an observatory dome maker and a goshuin information site.
How does the results-based fee work?
On-site SEO runs on annual contracts from 20,000 yen a month, which start only after results appear. A separate success-fee option, from 100,000 yen for one to three keywords, applies in any month a keyword stays on page one for 15 days or more.
Can I get keyword research before committing?
Yes. A package covering 20 keywords costs 20,000 yen before tax, with results delivered as a PDF. It can be discussed at their office or by email.
Do they guarantee rankings?
No. SEO results are not guaranteed, and they may decline very competitive keywords.
Can they maintain a site built by another company?
Yes. WordPress maintenance for sites built elsewhere starts at 25,000 yen a month, plus a 30,000-yen setup fee for investigation and backup.
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