Large Mexico City digital agency with Spanish, English and Portuguese teams
About SUBE Digital Agency
SUBE, also known as Sube Agencia Digital, is a digital marketing agency headquartered on Avenida Presidente Masaryk in Mexico City. It also has offices in Miami, Florida, and Bogota, Colombia, with staff in Mexico City and Bogota. The team has about 120 specialists (some listings say 50 to 99 employees, others 250 to 999). It was founded in 2016 (some listings say 2017 or 2018). The team works in Spanish, English and Portuguese.
CEO Santiago Rubio has worked in digital marketing for more than 15 years, having started at 16. The agency is a partner of Google, Meta and TikTok.
The agency has no dental page. Its SEO work covers on-site and technical optimisation, local, multilingual and international SEO, content development, link building and reputation management. Paid media runs mainly on Google Ads, with YouTube and Amazon too, and social campaigns run on Instagram, Facebook, LinkedIn and TikTok. It also builds WordPress and eCommerce sites on Shopify, Magento and WooCommerce, produces video, and offers generative engine optimisation. Digital strategy, eCommerce marketing, PPC, SEO and social media each make up 15% of the work. For one healthcare client, the team held weekly meetings and used a Scrum method.
The agency fits best with larger dental groups or clinic chains in Mexico, or US practices aiming at Spanish-speaking patients, that need several channels at once. Enterprises make up 40% of clients, and the most common project falls between $50,000 and $199,999. Small clinics can still engage, since the minimum is $1,000 and hourly rates run $25 to $49.
Some evidence comes from health work. A fertility clinic in Toluca spent about 336,000 pesos on Facebook, Google and YouTube campaigns and passed its new-patient intake goal. A Mexico City e-health company spent about $125,000 on a WordPress build, hosting, branding and marketing, and saw a 60% rise in sales. Outside health, Direct Tax Relief saw organic traffic rise 40% and conversion rate rise 25% over 2023. Brands they have worked with include Volkswagen, Pandora, BBVA, Renault, Mercer and IGC Pharma. Merca 2.0 included SUBE in its 2021 agency ranking.
They are rated 4.7 on Clutch from 14 reviews and 4.9 on Google from 10. Reviewers often describe the team as communicative, proactive and transparent, with measurable SEO and paid media results. Criticisms include a fertility clinic finding prices higher than rivals, one client seeing sales below plan, and some early friction in working rhythm that later eased.
SUBE Digital Agency's Website
SUBE Digital Agency at a Glance
| Founded | 2016 (some listings say 2017 or 2018) |
|---|---|
| Team size | About 120 specialists (some listings say 50-99 employees) |
| Headquarters | Mexico City, Mexico |
| Other offices | Miami, Florida, USA; Bogota, Colombia |
| Leadership | Santiago Rubio (CEO) |
| Languages | Spanish; English; Portuguese |
| Pricing | Minimum project $1,000+ (minimum budget band $1,000-$10,000); $25-$49 per hour; most common project $50,000-$199,999. |
| Contracts & reporting | Weekly meetings and Scrum-style process; no published contract length. |
| Tools & partnerships | Google partner; Meta partner; TikTok partner; Google Ads; YouTube Ads; Amazon Ads; Shopify; Magento; WooCommerce; WordPress |
Dental Marketing Services
- Local and technical SEO
- multilingual SEO
- Google Ads and YouTube ads
- Facebook, Instagram and TikTok campaigns
- content creation and copywriting
- WordPress website design
- landing pages
- reputation management
- generative engine optimisation
Dental Clients & Results
- Fertility clinic (Toluca): surpassed new-client intake goal with Facebook, Google and YouTube campaigns (about 336,000 MXN spend, as of Jan 2021)
- E-health company (Mexico City): sales up 60% after website and digital marketing work (about $125,000 spend, as of Jan 2021)
- Direct Tax Relief: organic traffic +40% and conversion rate +25% (Feb-Dec 2023)
Why Dentists Choose SUBE Digital Agency
- A fertility clinic is also a client
- 40% more organic traffic for Direct Tax Relief
- 4.7 from 14 Clutch reviews
- Rates of $25 to $49 an hour
Key Strengths
- Brings strong design skills to clinic digital marketing and web projects
- Reaches Spanish-speaking patients in Mexico, Colombia and the US Hispanic market
- Runs email marketing and inbound lead generation for new patient enquiries
- Runs influencer marketing campaigns alongside social media to raise a practice's profile
Awards & Recognition
- Merca 2.0 Ranking Agencias de Publicidad 2021
- Marketing4ecommerce list of top digital marketing agencies in Mexico
How the DSA Score Breaks Down
Points earned: 60.6 of 100 (profile 54 × 0.8 + client feedback 17.4). DSA Score: 92/100
What Dental and Healthcare Clients Say About SUBE Digital Agency
- 2 on review sites
Clients Most Often Praise
- Dental website design 1
In ShortClients praise customer service, expert team, design skills and results in SEO/Google Ads. Includes healthcare clients.
Digital marketing for a fertility clinic in Toluca; praised design skills.
See it on clutch.coWeb dev and digital marketing for an e-health company; great results and Google campaign optimization.
See it on clutch.coWhere SUBE Digital Agency Is Listed
Questions Dentists Ask About SUBE Digital Agency
Has SUBE worked with dental practices?
They have no named dental clients. Their healthcare work includes a fertility clinic in Toluca and an e-health company in Mexico City.
Can they market to Spanish-speaking patients in the US?
They work in Spanish, English and Portuguese and have a Miami office. Their clients include both Mexican and US businesses.
What do they cost?
There is a $1,000 minimum project, and rates run $25 to $49 an hour. Projects most often fall between $50,000 and $199,999, and one clinic felt prices were higher than other firms.
Who runs the agency?
Santiago Rubio is CEO. He has worked in digital marketing for more than 15 years.
How do they report and communicate?
For an e-health client they held weekly meetings and used a Scrum method. Clutch reviewers often call the team communicative and transparent.
Reviews of SUBE Digital Agency
No reviews on this site yet. Have you worked with SUBE Digital Agency? Your review helps other dentists choose.