Frankfurt SEO content and online marketing agency spun out of Mai Communications
About svaerm GmbH
svaerm is an online marketing agency at Hanauer Landstraße 186 in Frankfurt am Main. It grew out of the online marketing department of Mai Communications, a strategy and creative consultancy with more than 20 years of history, and was founded in 2018. Steffen Mai is managing director, and Maxim Bollig and Max Hertel work as digital marketing managers. The agency also takes interns and dual-study students and draws on external specialists, including contacts in the USA and Hong Kong.
The agency is T-shaped: broad in services but deepest in SEO content marketing. It also offers social media, WordPress websites and relaunches, film and video production, 360-degree images, photography and, through Mai Communications, offline marketing. Its SEO content process runs through eight steps: keyword validation, a search intent hierarchy analysis called SIHA, writing, individual revision, translation or regional adaptation, publishing, monitoring and reporting. Keywords are chosen for fit and feasibility rather than raw search volume. Tools include Ahrefs, KWFinder, Screaming Frog, Local Falcon, Seobility, Rank Math, Google Analytics and PageSpeed Insights. Local SEO is among their services, but there is no dedicated local SEO page.
The agency prefers working intensively with a few clients and normally starts with a low-risk pilot. The published content pilot covers keyword validation and an editorial plan for six to eight articles, three optimised posts or landing pages, and a visibility report three to six months after the last piece goes live. Prices are set after an analysis and consultation and are not published.
There is no dental or medical work on their site. Clients are mostly corporate and B2B: Messe Frankfurt and its Ambiente, Christmasworld and Paperworld fairs, Kuraray Elastomer, Union Investment, Prime Capital, Conzoom Solutions, ZES Zimmer, the Frankfurt climate protection office and the German Designer Club. Ambiente's Facebook audience grew more than sevenfold during a campaign, and nine of the agency's own blog posts drew about as much monthly Google traffic as more than 100 competitor posts. A dental practice in the Rhine-Main area would be hiring a content-led SEO team with strong in-house video skills, rather than a dental specialist.
They are rated 5.00 on ProvenExpert from 12 ratings, one on ProvenExpert and eleven from Google Maps, with every category marked very good. Written testimonials come from Kuraray, Messe Frankfurt and a business coach.
svaerm GmbH's Website
svaerm GmbH at a Glance
| Founded | 2018 |
|---|---|
| Headquarters | Frankfurt am Main, Hesse, Germany |
| Leadership | Steffen Mai (Managing Director); Maxim Bollig (Digital Marketing Manager); Max Hertel (Digital Marketing Manager) |
| Languages | German; English |
| Pricing | Not published; offer made after analysis and consultation. A content pilot (6-8 article plan, 3 optimised pieces, visibility report) is offered. |
| Contracts & reporting | Engagements usually start with a low-risk pilot; visibility reporting 3-6 months after the last content goes live; works with a small number of clients. |
| Tools & partnerships | Ahrefs; KWFinder; Screaming Frog; Local Falcon; Seobility; Rank Math; Google Analytics; PageSpeed Insights; WordPress |
Dental Marketing Services
- SEO content marketing
- keyword validation and search intent analysis
- local SEO
- WordPress website design and relaunch
- social media marketing
- film and video production
- photography and 360-degree images
- reporting
Dental Clients & Results
- Ambiente (Messe Frankfurt): Facebook fan base grew more than sevenfold to over 400,000 during a social campaign
Why Dentists Choose svaerm GmbH
- Office on Hanauer Landstraße in Frankfurt's Ostend
- SEO and SEO content marketing are its core specialty
- Offers in-house film production and 360-degree images
- Named testimonials from Messe Frankfurt and Kuraray staff
- Rated 5.0 across 12 ProvenExpert and Google reviews
Key Strengths
- Writes SEO content around the treatments patients search for
- Relaunches practice websites on WordPress without losing search visibility
- Produces film and panoramic images that showcase a practice to patients
- Runs local SEO so practices appear for nearby patient searches
How the DSA Score Breaks Down
Points earned: 51.1 of 100 (profile 49 × 0.8 + client feedback 11.9). DSA Score: 90/100
What Clients Say About svaerm GmbH
- 1 on review sites
picco j. gave a 5/5 'Sehr Gut' rating with recommendation; no review text shown.
See it on provenexpert.comWhere svaerm GmbH Is Listed
Questions Dentists Ask About svaerm GmbH
Has svaerm worked with dental practices?
No dental or medical clients appear on their site. Their references are mainly corporate and B2B, such as Messe Frankfurt, Kuraray and Union Investment.
How do they start a project?
They prefer a low-risk pilot. For SEO content this means keyword validation, an editorial plan for six to eight articles and three optimised pieces, followed by a visibility report.
Can they produce video for a practice?
Yes. They offer in-house film and video production, photography and 360-degree images alongside SEO.
What does svaerm cost?
They do not publish prices. An offer is prepared after an analysis and consultation.
What do reviews say?
They are rated 5.00 on ProvenExpert from 12 ratings, mostly from Google Maps. Detailed review text is not published.
Reviews of svaerm GmbH
No reviews on this site yet. Have you worked with svaerm GmbH? Your review helps other dentists choose.