Large independent Oklahoma City agency spanning media buying, behaviour-change campaigns and search
About VI Marketing and Branding
VI Marketing and Branding is an independent marketing agency based on Park Avenue in downtown Oklahoma City, where it has worked since 2008. It began in 1989 as Visual Image, a media-buying firm, and has since grown into twelve disciplines from brand strategy and creative to performance marketing and web development. Founder Tim Berney leads the company as CEO. It has 65 US employees, and VI also runs Break Orbit, a creative boutique in Dallas. It is Oklahoma's largest independently owned marketing agency and the state's only Google Premier Partner.
Its expertise covers search engine optimisation, search engine marketing, paid search, digital media, content marketing and web development alongside advertising, public relations, video and audio production, sponsorship activation and tradeshows. Healthcare is one of its industries, together with banking, education, food and beverage, retail, utilities and B2B. The agency frames its work around human behaviour and moving audiences from awareness to measurable action, and behaviour-change marketing is a specialty.
Much of VI's public reputation comes from public-sector and civic campaigns. It worked on Oklahoma City's MAPS for Kids, MAPS 3 and MAPS 4 votes and the Big-League City arena campaign, and its clients include the Tobacco Settlement Endowment Trust, the Oklahoma Tobacco Helpline, the Oklahoma Highway Safety Office, Oklahoma Tourism and Recreation, the OKC Thunder and several banks. Its health and safety work contributed to a 34 percent fall in adult smoking and a 17 percent reduction in infant mortality in Oklahoma. In the past year it added Integris Health, Oklahoma State University and Express Employment Professionals as new clients.
Awards are frequent. VI won 40 awards at the 2025 American Advertising Awards, including Best of Show for its ROUTES travel films, and has collected 37 more since the start of 2026. It also holds Top Workplace recognition, membership of the AdAge Small Agency Network and Journal Record Empowering Women awards. Reviews on BrightLocal describe a talented, ethical and relationship-focused team, with one client reporting a 19-year partnership and another praising careful handling of broadcast, cinema and digital budgets.
Its roster includes no dental clients. With a headcount in the dozens, a statewide health system on its roster and Google Premier Partner status, VI is best matched to dental service organisations, multi-location groups or dental-adjacent health brands in Oklahoma running sizeable integrated campaigns. Single-location practices with small budgets may find its scale and minimums less suited to their needs.
VI Marketing and Branding's Website
VI Marketing and Branding at a Glance
| Founded | 1989 |
|---|---|
| Team size | 65 US employees |
| Headquarters | Oklahoma City, Oklahoma, USA |
| Other offices | Dallas, Texas, USA (Break Orbit creative boutique) |
| Leadership | Tim Berney (Founder and CEO) |
| Languages | English |
| Pricing | $5,000+ · $100-$149/hr |
| Tools & partnerships | Google Premier Partner; AdAge Small Agency Network member |
Dental Marketing Services
- Search engine optimisation
- paid search and search engine marketing
- performance marketing
- web development
- media strategy and buying
- social media
- content marketing and copywriting
- video and audio production
- brand strategy
- public relations
Practice Types They Work With
- DSOs/multi-location
Why Dentists Choose VI Marketing and Branding
- Founded in 1989 as Visual Image
- Ran the MAPS 3 and MAPS 4 civic campaigns
- Clutch lists a $5,000 minimum project (VI Marketing and Branding)
- SEO and web design are 40 percent of work
- Suited to larger organizations over solo practices
Key Strengths
- Plans and buys broadcast, cinema and digital ads for a practice with careful budget use
- Runs SEO and web design for larger dental groups and organisations
- Manages branding and public relations for dental groups
- Runs content and social media marketing for practices
Awards & Recognition
- 40 awards at the 2025 American Advertising Awards including Best of Show
- Top Workplace (Oklahoma)
- Journal Record Empowering Women award (2023, 2025)
- Google Premier Partner (2026)
How the DSA Score Breaks Down
Points earned: 42.9 of 100 (profile 35 × 0.8 + client feedback 14.9). DSA Score: 89/100
What Clients Say About VI Marketing and Branding
- 4 on review sites
Clients Most Often Praise
- Understanding of dentistry 1
- Clear reporting & honesty 1
In ShortReviews praise a full-service, strategic, ethical team with long-standing client relationships.
This reviewer describes an exceptional, talented team delivering a relational experience across every area; highly recommends.
See it on brightlocal.comLong-time client (19 years) praising superior full-service planning, creative and execution and good stewardship of ad dollars.
See it on brightlocal.comThis reviewer praises coverage from broadcast to cinema ads to digital, done strategically and ethically, with great planners and buyers.
See it on brightlocal.comShow 1 more client review
- This reviewer calls them an amazing group with superior skills that can help grow a business. BrightLocal, 5 March 2021
Where VI Marketing and Branding Is Listed
Questions Dentists Ask About VI Marketing and Branding
How large is VI Marketing and Branding?
It has 65 US employees and is Oklahoma's largest independently owned marketing agency. It also runs a Dallas creative boutique called Break Orbit.
Does VI work in healthcare?
Yes. Healthcare is one of its industries, and Integris Health became a client in the past year. It has also run long-term public health campaigns for TSET and the Oklahoma Tobacco Helpline.
Does VI offer SEO and paid search?
Yes. SEO, search engine marketing and paid search are part of its expertise, and the agency is Oklahoma's only Google Premier Partner.
Has VI worked with dental practices?
Its roster includes no dental clients. Its client base leans toward large public, financial and tourism organisations.
Who leads the agency?
Founder Tim Berney is CEO. The firm began in 1989 as the media-buying company Visual Image.
Reviews of VI Marketing and Branding
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