Cardiff social-first agency for content, paid media, web and PR
About WCS Agency
WCS Agency is a social-first marketing agency based at Dolphin House on Church Street in central Cardiff. Chelsea Pinches-Burrowes started it around 2018 as a side business and still leads it as founder and CEO. It is now part of WCS Group, which also owns Cardiff Life Magazine (bought in June 2023), Talent Cymru and the Cardiff Life Awards. The group bought the awards from Bath publisher MediaClash in April 2025 after their tenth ceremony.
Its staff are a quick-moving group of millennials with more than 40 years of combined experience. Its main services are social media management, content creation and photo shoots, paid media, website development, branding, PR, events and influencer work. SEO is offered but is a small part of what the agency is known for. It is an IPA Accelerator Agency and a commercial partner of Team Wales, which supports Welsh athletes at the Commonwealth Games. It also advises overseas businesses that want to enter the Welsh market.
The agency has no dental page. Apart from Greenfield Dental Practice, its clients are mostly consumer and hospitality brands, including The Celtic Collection, Hern & Crabtree, The Skin Lab and SWA Academy.
Its approach suits practices that want patients to discover them through Instagram and TikTok, regular professional photo and video content, and local brand building, more than those focused on technical SEO. Owning a city magazine and an awards programme also gives the agency local media and event channels that most marketing agencies lack.
Google reviews average 5.0 from 19 reviews. Reviewers describe the team as organised, fast and responsive, and say it listens to the brief and explains each step. Feedback often mentions product and venue shoots, rebrands, website builds and launches. Several long-standing clients mention ongoing social media management with close attention to detail.
WCS does not publish prices or minimum budgets, which are available on request. Its prices sit in a higher band. No contract length or reporting schedule has been published.
WCS Agency's Website
WCS Agency at a Glance
| Founded | 2018 |
|---|---|
| Team size | Under 49 employees |
| Headquarters | Cardiff, Wales, UK |
| Leadership | Chelsea Pinches-Burrowes (Founder and CEO) |
| Languages | English |
| Pricing | Not published; quoted on request. |
| Tools & partnerships | IPA Accelerator Agency; Team Wales partner |
Dental Marketing Services
- Social media management
- Instagram and TikTok content
- photo and video shoots
- paid social and PPC
- website development
- branding and rebranding
- PR and communications
- influencer marketing
- events
- SEO
Practice Types They Work With
- general dentistry
Dental Clients & Results
- Greenfield Dental Practice: Instagram reach up 945% and website traffic doubled
Dental Practices They Have Worked With
- Greenfield Dental Practice
Why Dentists Choose WCS Agency
- Greenfield Dental Practice Instagram reach rose 945%
- Organic social doubled the dental practice's website traffic
- Head office at Dolphin House, Church Street, Cardiff
- On the Welsh Government procurement framework
- Owns and runs the Cardiff Life Awards
Key Strengths
- Delivers quick website and social media rebrands for growing practices
- Shoots professional photo content a practice can reuse across social media
- Runs paid search and organic social that grow a family practice's reach
- Handles PR and communications to raise a dental practice's profile
How the DSA Score Breaks Down
Points earned: 56.5 of 100 (profile 52 × 0.8 + client feedback 14.9). DSA Score: 91/100
What Clients Say About WCS Agency
- 4 on Google
Clients Most Often Praise
- Dental website design 1
- Communication & responsiveness 1
Helped launch her brand with quick, high-quality website and social media rebrand.
See it on designrush.comSocial media looks better since WCS took over; Chelsea attentive and punctual.
See it on designrush.comContent shoot produced professional product images that drew compliments on social media.
See it on designrush.comShow 1 more client review
- Bec Bolton: Couldn't praise WCS enough; photo content gave them a bank of images to use. Google, 26 February 2021
Where WCS Agency Is Listed
Questions Dentists Ask About WCS Agency
Is WCS mainly an SEO agency?
No. It is social-first, and its main strengths are social media, content, paid media, branding and PR. SEO is a smaller part of its services.
Have they worked with a dental practice?
Greenfield Dental Practice, a family-run clinic, is their dental client. Results were a 945% rise in Instagram reach and doubled website traffic.
Who owns the agency?
Founder and CEO Chelsea Pinches-Burrowes. The agency belongs to WCS Group, which also owns Cardiff Life Magazine, Talent Cymru and the Cardiff Life Awards.
What do clients say?
Google reviews average 5.0 from 19 reviews. Reviewers praise organised, fast work, good shoots and successful brand launches.
How much does WCS charge?
Prices are not published and are quoted on request.
Reviews of WCS Agency
No reviews on this site yet. Have you worked with WCS Agency? Your review helps other dentists choose.