Fukuoka SEO firm focused on area-plus-service keywords, now a Digitalift subsidiary
About Web Cocol
Web Cocol (Webcocol Inc.) is an SEO consultancy and web media operator in Chuo-ku, Fukuoka. Its president, Reo Sugioka, previously worked in sales at a large Japanese semiconductor maker and began trading as a sole proprietor in January 2019 before incorporating the company in July 2020. The company has 13 employees and three further directors. Since January 2025 it has been a subsidiary of Digitalift, which is listed on the Tokyo Stock Exchange Growth market; the parent first took an equity-method stake in late 2023, and the aim is to combine SEO, advertising and web production.
The firm grew out of its own websites. It launched the local guide Naruhodo Fukuoka in April 2019, and in 2023 the company ran more than ten media sites with over 20 million page views from search, with Naruhodo Fukuoka alone drawing about 600,000 monthly page views. The founder was ranked first in A8.net's affiliate earnings in mid-2020. Client consulting began in August 2020.
Their main offer targets keywords that combine a place and a service. Projects open with a diagnosis covering more than 200 items. Their local SEO guide sets out the method: keep name, address and phone consistent between the website and Google Business Profile; complete every profile field; add photos and reply to reviews; use review markup; give each branch its own landing page; and prioritise station-name keywords before city names because they tend to convert better. Citations from local media, chambers of commerce and public bodies are recommended. The guide names dental clinics and orthodontists among suitable industries and treats medical topics as YMYL, where experience and trust signals matter. Newer services cover LLMO, meaning optimisation for AI answers such as Google AI Overviews and ChatGPT, plus SEO article writing, B2B media support and landing page builds.
No dental client is named. Healthcare results include an art-makeup clinic with 49 times more enquiries and an AGA hair-loss clinic with 2.6 times more. Other named clients include Nishi-Nippon City Bank, Richell, MorrowWorld, TripFarm and Baku; Richell's referral conversions from shopping malls rose 342 percent, and a MorrowWorld study-abroad keyword moved from 26th to 4th. In October 2026 they announced a marketing service for cosmetic clinics, and they run a beauty-medicine review portal, BinanBijo. A Fukuoka clinic, or a multi-branch dental group anywhere in Japan, could use their branch-page and station-keyword approach.
In 2023, area-keyword consulting was priced from 250,000 yen, with quotes depending on site size and keywords, and the company keeps costs below market by doing work in-house. A free site diagnosis is offered.
Web Cocol's Website
Web Cocol at a Glance
| Founded | 2020 |
|---|---|
| Team size | 13 employees |
| Headquarters | Chuo-ku, Fukuoka, Fukuoka Prefecture, Japan |
| Leadership | Reo Sugioka (Representative Director and President); Daichi Oshima (director); Masahiro Momomoto (director); Tomoyuki Tanaka (director) |
| Languages | Japanese |
| Pricing | Area-keyword SEO consulting from 250,000 yen (2023 price), quoted by site size and keywords; free site diagnosis. |
| Contracts & reporting | Package-style consulting with all measures disclosed to the client; work done in-house rather than outsourced. |
| Tools & partnerships | Google Business Profile; structured data (AggregateRating review markup); parent company Digitalift (TSE Growth 9244) |
Dental Marketing Services
- Area-plus-service keyword SEO consulting
- 200-item SEO diagnosis
- Google Business Profile optimisation and MEO
- review handling and review markup
- branch landing pages
- local citation building
- LLMO for AI search
- SEO article writing
- backlink acquisition
- landing page and website production
Practice Types They Work With
- general dentistry
- orthodontics
Dental Clients & Results
- Art-makeup clinic: inquiries up 49 times
- AGA clinic: inquiries up 2.6 times
- Richell: shopping-mall referral conversions up 342 percent versus pre-engagement
- MorrowWorld: Australia study-agent keyword from 26th to 4th
- Baku (art buyback): conversions up 4.5 times
Why Dentists Choose Web Cocol
- Proven on its own media: ¥300 million a year
- Specialises in area-plus-keyword searches
- Article writing service
- Young firm with a narrow SEO focus
- Owned media coaching
Key Strengths
- Writes SEO articles that answer the questions patients search before booking
- Runs an SEO diagnosis of a practice website covering more than 200 checks
- Handles practice website design and coding in-house after the strategy is set
- Gives practices direct access to SEO consultants with monthly reports
Awards & Recognition
- Founder ranked first in A8.net monthly affiliate earnings (2019/2020)
How the DSA Score Breaks Down
Points earned: 28 of 100 (profile 35 × 0.8 + client feedback 0). DSA Score: 86/100
Where Web Cocol Is Listed
Questions Dentists Ask About Web Cocol
Do they understand local search for clinics?
Yes. Their local SEO guide names dental clinics and orthodontists as suitable industries and covers Google Business Profile, reviews, branch pages and station-name keywords. No dental client is named, but they have results for an art-makeup clinic and an AGA clinic.
How does a project start?
They begin with an SEO diagnosis covering more than 200 items, and a free site diagnosis is offered. Proposals are built from client and research data.
What does their SEO consulting cost?
In 2023, area-keyword consulting was priced from 250,000 yen, with quotes varying by site size and keywords. Current prices are not published.
Can they help my clinic appear in AI search answers?
Yes. They sell LLMO consulting aimed at Google AI Overviews and ChatGPT, including a local-focused version.
Is Web Cocol an independent company?
No. It became a subsidiary of Digitalift, listed on the Tokyo Stock Exchange Growth market, in January 2025, and kept its company name.
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