Istanbul search and AI consultancy with award-winning SEO, GEO and analytics teams
About Zeo Agency
Zeo is a search and AI consultancy founded in Istanbul in 2011 (some listings say 2012). Burak Pehlivan is co-founder and CEO, Mehmet Aktuğ is co-founder and COO, and Yiğit Konur is founder and chief strategy officer, with Samet Özsüleyman leading SEO. Offices are in London on Queen Street, in Kadıköy in Istanbul and at Bilkent Cyberpark in Ankara. The company has more than 50 consultants (one of its pages gives 44 people).
Their work is split into practices: SEO, generative engine optimisation (GEO), performance marketing, content marketing, web and app analytics, and generative AI consulting, which includes corporate AI training. Rather than a fixed package, they run tailored strategies in an agile, data-led way. Their SEO scope covers technical, local, international and mobile SEO, link building, WordPress and Shopify SEO, and app store optimisation. They also publish free tools such as an SEO browser, a SERP preview and a Chrome extension.
Zeo has no page about dentistry and names no dental clinics. Its healthcare experience is with Acıbadem Healthcare Group, a large hospital network. That project won a Best Use of Search Health award and involved recovery from a Google penalty, a lead in organic traffic, and lead generation from the UK supported by health guide content. Healthcare and hospitals are among the sectors they serve. For a Turkish clinic aiming at international patients, the Acıbadem work is the closest reference, but no dental project is published.
The client roster is mostly large brands: MediaMarkt (six years of SEO), Allianz Türkiye, Decathlon, Hyundai, Generali, Mustela, PepsiCo, Delivery Hero's yemek.com and Eczacıbaşı. Results include an 82% rise in organic sessions for Hyundai, a 93% traffic gain for Generali, and a 56.9% visibility increase for Allianz Türkiye between late 2024 and early 2026. They have won 13 awards at the UK, European and MENA Search Awards, including Best Large SEO Agency and a 2025 European Search Awards win for Best Use of AI for Data.
They also run Digitalzone, a marketing conference held since 2013 that has featured speakers such as Rand Fishkin and Aleyda Solis, plus a monthly meetup. This mix suits hospital groups, dental chains or medical tourism providers with enterprise budgets more than a single small practice.
Projects start at $2,500. They are rated 4.6 on Semrush and work in English, Turkish and Arabic. Contract length and reporting cadence are not published.
Zeo Agency's Website
Zeo Agency at a Glance
| Founded | 2011 |
|---|---|
| Team size | 50-249 employees (other figures given: 44 people, 50+ consultants) |
| Headquarters | Kadıköy, Istanbul, Turkey |
| Other offices | Ankara, Turkey; London, UK |
| Leadership | Burak Pehlivan (Co-founder and CEO); Mehmet Aktuğ (Co-founder and COO); Yiğit Konur (Founder and Chief Strategy Officer); Samet Özsüleyman (SEO Director) |
| Languages | Turkish; English; Arabic |
| Pricing | Projects start from $2,500. |
| Tools & partnerships | Semrush Agency Partner; own free tools (SEO Browser, SERP Preview, Chrome extension, SEO Sheets) |
Dental Marketing Services
- Technical SEO
- international SEO
- local SEO
- content marketing
- generative engine optimisation (GEO)
- link building
- paid search and paid social
- web analytics
- conversion rate optimisation
Dental Clients & Results
- Acıbadem Healthcare Group: Google penalty recovery, organic traffic leadership and UK lead generation (award-winning)
- Hyundai: 82% increase in organic sessions
- Generali: 93% increase in organic traffic
- Mustela: 227%+ increase in organic sessions (year on year)
- Allianz Türkiye: SEO visibility up 56.9% and organic clicks up 25% (Nov 2024 to Mar 2026)
Why Dentists Choose Zeo Agency
- Organises the Digitalzone conference
- Offices in Istanbul, Ankara and London
- International SEO experience
- UK presence for dental tourism campaigns
- SEO-led agency
Key Strengths
- Optimises practices for visibility in AI search tools through generative engine optimisation
- Forecasts a practice's organic traffic in feasibility studies before an SEO project
- Prepares a preliminary analysis and quick-win plan before a practice's first meeting
- Handles site migrations to protect search visibility when a practice relaunches its website
Awards & Recognition
- Best Large SEO Agency (Search Awards)
- Best Use of Search Health for Acıbadem
- Best Use of AI for Data, European Search Awards 2025
- Best SEO Campaign Low Budget for Ajansspor, European Search Awards 2022
- Best Local Campaign for Aydem Perakende 2023
- Young Search Professional of the Year (Mehmet Aktuğ)
How the DSA Score Breaks Down
Points earned: 16.8 of 100 (profile 21 × 0.8 + client feedback 0). DSA Score: 83/100
Where Zeo Agency Is Listed
Questions Dentists Ask About Zeo Agency
Does Zeo have experience in healthcare marketing?
Yes. Their work for Acıbadem Healthcare Group won a Best Use of Search Health award and included penalty recovery and UK lead generation. They have no published dental clinic projects.
Can Zeo help a Turkish clinic attract patients from the UK?
They have a London office, and UK lead generation was part of the Acıbadem project. They also offer international SEO.
Who runs the agency?
Burak Pehlivan is co-founder and CEO, Mehmet Aktuğ is co-founder and COO, and Yiğit Konur is founder and chief strategy officer. Samet Özsüleyman is SEO director.
What does Zeo cost?
They do not publish rates on their site. Projects start from $2,500.
Do they work on AI search visibility?
Yes. Generative engine optimisation is one of their practices, and they also provide generative AI consulting and corporate AI training.
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