NYU runs the largest dental school in the United States on First Avenue, and Columbia has another uptown. The five boroughs hold more dentists than most countries.
Nobody searches for a dentist “in New York”. They search for the Upper West Side, Astoria, Park Slope or Flushing, often in Spanish, Chinese or Russian, and they expect an office within a few subway stops.
Two agencies here take dental practices only. The others are general firms in Manhattan and on Long Island, at $50 to $99 an hour where rates are published.
Dental SEO Market Statistics: New York City
- The New York metro area employs about 7,950 general dentists, earning a mean wage of $161,320 a year (US Bureau of Labor Statistics, May 2023).
- About 12,460 dental hygienists work in the New York metro area, with a mean annual wage of $93,200 (US Bureau of Labor Statistics, May 2023).
- The New York metro area has about 19,770 dental assistants, with a mean annual wage of $48,830 (US Bureau of Labor Statistics, May 2023).
- New York has 73.0 dental providers per 100,000 residents (America’s Health Rankings 2025 Annual Report, CMS provider data from September 2025).
- In New York, 71.7% of people served by community water systems receive fluoridated water (CDC Water Fluoridation Statistics, 2022).
- Published hourly rates at marketing agencies in New York City run from $50 to $99 an hour (agency and directory listings, 2026).
- The most-reviewed agency in New York City, Virax Marketing, holds a 5.0 rating from 145 reviews (Google, 2026).
- The longest-running agency in New York City, Lounge Lizard, has been in business since 1998 (company information, 2026).
- 6 of the 7 agencies based in the New York City area have dental or healthcare marketing experience (agency websites and directory profiles, 2026).
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Quick Picks: Best Dental SEO Companies Rankings In New York City
Short on time? These are the standouts from our 7 reviewed local agencies.
Key Findings From Our Research of Top-Tier Dental SEO Services in New York City
Numbers from our own review of every agency on this page.
- 7agencies based in New York City made our list after we checked their reviews, clients, results and terms.
- 2 of 7focus on dental or healthcare marketing; the rest are general agencies with dental clients.
- 5 of 7name at least one dental client publicly, so you can check their work.
- 4 of 7publish case studies with real figures such as traffic, leads or revenue.
- 5 of 7have a rating we could verify, averaging 4.9 stars.
- 89/100is the average DSA Score here. Top score: 93/100.
Updated automatically from our agency data. Last data refresh: November 2026.
How We Score Each Agency
Every agency in the main list is based in New York City. National dental agencies that work here are shown separately below it. We checked each one’s dental client work, public reviews, published results and terms before adding it, then read every client testimonial we could find. Only agencies that pass these checks are listed, so every DSA Score starts at 80. The other 20 depend on how many of the 100 points below each agency earns: DSA Score = 80 + points earned ÷ 5.
- Profile (up to 80 points). Five factors scored out of 20 each, then scaled to 80:
- Client reviews: a verified rating on Google, Clutch, G2, UpCity, Trustpilot or a similar platform
- Experience: years in business, a named founder or leader, and a dental or healthcare focus
- Client portfolio: how many dental clients the agency names publicly
- Published results: case studies with real figures, such as traffic, leads or revenue
- Transparency: published prices, clear contract terms, and a confirmed website and location
- Client feedback (up to 20 points). What clients actually say, from the testimonials we read on Google, independent review sites and the agency’s own website:
- Independent reviews (6): how many reviews we found that the agency doesn’t control
- Client satisfaction (8): how consistently clients praise the agency, adjusted so a handful of reviews can’t outscore a long track record
- Independent sources (4): how much of the feedback comes from Google and review sites rather than the agency’s own pages
- Dental clients (2): at least one review from a dental practice
- Verification. Client feedback points are reduced when reviews or agency details can’t be verified.
We summarise each client review in our own words and link to the original, so you can read it in full.
Price ranges are a guide based on published rates and typical fees for agencies of a similar profile. Always ask for a written quote.
What Clients Say About the Top Dental SEO Agencies in New York City
We gathered 13 client reviews for the agencies on this page from Google, independent review sites and the agencies’ own websites, and summarised each one in plain English. Clients most often praise their clear reporting and honesty.
What Clients Praise Most
Most reviewed on Google and independent sites: Digital Drew SEM, with 4 client reviews.
Paid search accounts for roughly three quarters of the work at Digital Drew SEM, a Manhattan agency founded in 2017 that reports more than $500 million in managed ad spend across over 1,000 clients. As a Google Premier Partner and Semrush Certified Partner, the team pairs Google Ads and Meta ads with SEO, AI search optimization, email and web development, sending proposed keywords and ad copy to clients for approval first. Named clients include Dr. Barber Clinic, Sanitas and Speech Kingdom, health and wellness is among their listed industries, and one case study cut cost per qualified lead by 39.34%. Rated 4.8 from 33 Clutch reviews, the agency suits New York practices focused on measurable patient acquisition.
Why Choose Digital Drew SEM
- Founded in 2017 by Drew Blumenthal
- Office at 110 E 28th St in Manhattan
- Rated 4.8 on Clutch from 33 reviews
- Reports $500M+ in managed ad spend across 1,000+ clients
- Case study shows a 39.34% lower cost per qualified lead
What Clients Say About Digital Drew SEM
- 4 on review sites
Clients Most Often Praise
- Clear reporting & honesty 3
- Higher Google Maps & local rankings 2
In ShortClients credit Drew's Google Ads, SEO and e-commerce expertise with major lead and sales gains.
CIAM marketing manager reports Google Ads lead volume up over 500%.
See it on clutch.coLaw firm partner reports more clients, traffic and sales from web, SEO and Google Ads work.
See it on clutch.coPublisher saw higher online store sales at the same ad spend.
See it on clutch.coShow 1 more client review
- Larry McAdams: McAdams Group president reports more organic traffic and conversions from SEO. Clutch, Mar 1, 2023
How the DSA Score Breaks Down
Points earned: 63.7 of 100 (profile 61 × 0.8 + client feedback 14.9). DSA Score: 93/100
Key Strengths
- Follows a five-stage process from practice audit and discovery to revenue-linked reporting
- Sends proposed keywords and ad copy to the practice for approval first
- Works on llms.txt, entity and schema markup to earn practices AI search citations
- Sets up conversion tracking and Salesforce lead tracking for patient enquiries on every package
At a Glance
| Services | Google Ads, Meta ads, SEO, AI search optimization, email marketing, web development, analytics and reporting |
|---|---|
| Hourly Price Range | $50-$99/hr |
| Project Price Range | $1,000+ |
| Top Clients | Dr. Barber Clinic, Sanitas, Pharma Solutions, Human Told, Speech Kingdom, Zavala Law Group, PK Electric NYC |
| Awards & Recognition | Google Premier Partner, Semrush Certified Partner |
| Ratings We Checked | Clutch 4.8 (33 reviews) |
Search marketing has been the focus at Hozio since 2005, and the Long Island agency, headquartered in Holbrook with a second office on Lexington Avenue in Manhattan, has now served more than 550 clients. About 70 US-based staff handle local SEO, Google Business Profile optimization, Google Ads, Yelp ads, WordPress design, social media and digital PR, with healthcare and dental practices among their clientele. Rated 4.8 from 110 Google reviews and 5.0 on Clutch, the agency reports 312% organic traffic growth for an HVAC client. Month-to-month terms and a dedicated client success manager make Hozio an easy partner for New York practices wanting more local patients.
Why Choose Hozio
- In business since 2005 with over 550 clients served
- Long Island headquarters plus a Lexington Avenue office
- Reports 312% organic traffic growth for an HVAC client
- Month-to-month service with no long-term contracts
- Shows a 4.8 Google rating from 100+ reviews
What Clients Say About Hozio
- 3 on Google
- 1 on review sites
Clients Most Often Praise
- Clear reporting & honesty 1
- Understanding of dentistry 1
- Dental website design 1
- More new patient bookings 1
In ShortClients praise website builds, account management and organic lead growth.
Stephany Braun reports a great experience, crediting their Client Success Manager Erick.
See it on designrush.comLily Cotas says Hozio built the website exactly as wanted and helped grow the business with marketing strategy.
See it on designrush.comAmir Khoshroo describes the whole process as smooth, professional and well organized.
See it on designrush.comShow 1 more client review
- Daniel Paniccia: Auto repair shop owner says organic traffic grew enough to switch off PPC while the business grew. Clutch, Feb 5, 2026
How the DSA Score Breaks Down
Points earned: 62.9 of 100 (profile 60 × 0.8 + client feedback 14.9). DSA Score: 93/100
Key Strengths
- Grows organic traffic so a practice can reduce its paid search spend
- Assigns a client success manager to each practice account
- Works month to month with practices, with no long-term contract
- Runs Google Ads and Yelp ads that put a dental practice before local patients
At a Glance
| Services | Local SEO, Google Business Profile optimization, Google Ads and Yelp ads, WordPress web design, social media marketing, branding, digital PR |
|---|---|
| Hourly Price Range | Not published |
| Project Price Range | Quoted per project |
| Top Clients | No dental clients named |
| Awards & Recognition | Yelp Partner |
| Ratings We Checked | Google 4.8 (110 reviews) · Clutch 5.0 (4 reviews) |
Paid social is the specialty of Virax Marketing, a Midtown Manhattan agency with further offices in Las Vegas, London and San Francisco that runs Instagram, Facebook and TikTok campaigns for med spas, clinics and dental offices. Ads are backed by a lead concierge service, CRM software, email and SMS follow-up and AI automations, so enquiries turn into booked appointments instead of going cold. A published case study describes scaling the practice of Dr. Howard Goodman from $500K to $3M, and healthcare clients include Innovative Care Physicians and Prospera Regenerative. With a 5.0 rating from 145 Google reviews, Virax suits practices that want aggressive patient acquisition through funnels, offers, Google Ads and revenue growth consulting.
Why Choose Virax Marketing
- Primary office at 12 E 49th Street in Midtown
- Led by CEO Daniel Orrijola
- Publishes three plans priced $500, $1,200 and $2,500
- Case study on scaling Dr. Howard Goodman from $500K to $3M
- Lead concierge service follows up on ad enquiries
How the DSA Score Breaks Down
Points earned: 48.8 of 100 (profile 61 × 0.8 + client feedback 0). DSA Score: 90/100
Key Strengths
- Designs funnels and offers aimed at scaling patient volume
- Manages Google Ads as well as paid social campaigns to attract patients
- Provides practice revenue growth consulting alongside ad management
At a Glance
| Services | Paid social ads, web design, lead concierge, content production, email and SMS marketing, CRM software, AI automations |
|---|---|
| Hourly Price Range | Not published |
| Project Price Range | $500-$2,500 plans |
| Top Clients | Innovative Care Physicians, Rockland County Weight Loss, Prospera Regenerative, Body So Perfect NY, Bio Anti Age |
Award-winning design has defined Lounge Lizard since 1998, with Davey, W3 and Awwwards honors plus an UpCity National Excellence Award to show for it. From a Manhattan headquarters on West 34th Street and a second office in Holbrook, Long Island, the agency delivers web design and development, SEO, PPC, social media, branding, content marketing and AI search optimization for clients including Canon, Nikon and Random House. One case study reports a 200% increase in sales leads for viLogics. With healthcare among their industries, New York dental practices gain custom websites, treatment-explaining content and AI search readiness.
Why Choose Lounge Lizard
- Has built websites since 1998
- Headquarters at 112 West 34th Street, 18th Floor
- Second New York office in Holbrook, Long Island
- Lists healthcare and life sciences as an industry
- Published case study: 200% more sales leads for viLogics
What Clients Say About Lounge Lizard
- 2 on its website
Clients Most Often Praise
- Communication & responsiveness 1
- Dental website design 1
- Clear reporting & honesty 1
In ShortThe two Agency Spotter reviews praise reliability and sales impact.
Landscape designer (Goldberg & Rodler) calls the agency reliable, responsive and honest.
See it on agencyspotter.comOwner of Mather LLC says the agency turned sluggish sales into a dynamic presence.
See it on agencyspotter.comHow the DSA Score Breaks Down
Points earned: 44 of 100 (profile 47 × 0.8 + client feedback 6.4). DSA Score: 89/100
Key Strengths
- Develops healthcare content marketing that can explain treatments to prospective patients
- Prepares structured data and tracks a practice's visibility in AI-driven search tools
- Designs and develops custom practice websites with SEO built in
- Builds a practice's brand alongside its website and marketing
At a Glance
| Services | Web design, website development, SEO, PPC, social media marketing, branding, content marketing, AI search optimization |
|---|---|
| Hourly Price Range | Not published |
| Project Price Range | Quoted per project |
| Top Clients | Canon, Nikon, Random House, A&E, McLaren, Andersen |
| Awards & Recognition | Davey Awards, W3 Awards, UpCity National Excellence Award |
| Ratings We Checked | Agency Spotter 5.0 (2 reviews) |
From global headquarters at 33 Irving Place near Union Square, plus offices in London and Kuala Lumpur, Aumcore delivers SEO, search engine marketing, social media, content strategy, UI and UX design and web development on WordPress, Shopify and Magento. Rated 4.9 across 21 reviews, the team is described by clients as extremely professional, well-rounded and responsive. Every engagement starts with a full audit of technical health, user experience and content, and their published local SEO and Google Business Profile guides show depth in local search. Dental practices can draw on that expertise, plus conversion rate optimization, to turn more website visitors into patient bookings.
Why Choose Aumcore
- Global headquarters at 33 Irving Place near Union Square
- Additional offices in London and Kuala Lumpur
- Builds sites on WordPress, Shopify and Magento
- Publishes a step-by-step local SEO guide as an eBook
- Case studies name Nature's Organic Ice Cream and Florense
What Clients Say About Aumcore
- 3 on Google
Clients Most Often Praise
- Communication & responsiveness 1
In ShortShort Google reviews praise professionalism and responsiveness.
Matthew Fritschle calls Aumcore an extremely professional agency with a well-rounded, responsive team.
See it on reportgarden.comJeffrey Jackson praises excellent work from start to finish and recommends them.
See it on reportgarden.comBrief comment that they are good in their field.
See it on reportgarden.comHow the DSA Score Breaks Down
Points earned: 33.9 of 100 (profile 24 × 0.8 + client feedback 14.7). DSA Score: 87/100
Key Strengths
- Starts with a full audit of a practice site's technical health, UX and content
- Offers conversion rate optimization to turn practice site visitors into patient bookings
- Syndicates practice content to wider audiences alongside SEO content creation
At a Glance
| Services | SEO, search engine marketing, social media marketing, content strategy, UI/UX design, WordPress and Shopify development, brand strategy |
|---|---|
| Hourly Price Range | Not published |
| Project Price Range | Quoted per project |
| Top Clients | Nature's Organic Ice Cream, Davis & Company, Florense |
| Ratings We Checked | ReportGarden (reviews, source unspecified) 4.9 (21 reviews) |
AI search is front and center at The Dental Marketing Institute, a Lower Manhattan agency on Wall Street that works exclusively with dental practices. Their programs focus on generative engine optimization and positioning in Google AI Overviews, supported by web design, brand strategy, social media, email marketing and website content. The agency draws on 30 years of marketing experience, and practices including Alpen Implants & Periodontics, Tristate Dental Spa and Viva Family Dentistry appear among their clients. Each engagement starts with a requirements assessment and research into patient demographics, leading to a written marketing plan that helps practices get found as patients increasingly turn to AI-powered search.
Why Choose The Dental Marketing Institute
- Listed at 99 Wall Street #343 in Lower Manhattan
- Serves dental practices and no other industry
- Focuses on AI Overviews and generative engine optimization
- Site claims 30 years of marketing experience
- Testimonials name Alpen Implants & Periodontics and Tristate Dental Spa
How the DSA Score Breaks Down
Points earned: 23.2 of 100 (profile 29 × 0.8 + client feedback 0). DSA Score: 85/100
Key Strengths
- Researches patient demographics and interests before planning campaigns
- Starts with a requirement assessment of the practice's growth needs
- Develops a written marketing plan for each practice
At a Glance
| Services | Generative engine optimization, AI Overviews positioning, web design, brand strategy, social media marketing, email marketing, website content |
|---|---|
| Hourly Price Range | Not published |
| Project Price Range | Quoted per project |
| Top Clients | Alpen Implants & Periodontics, Tristate Dental Spa, Viva Family Dentistry |
Phone calls from every campaign are measured with inCall IQ, the proprietary tracking tool behind Dentapro Digital, a Madison Avenue agency in Manhattan that works exclusively with dental practices. Their services span dental SEO, Google Business Profile optimization, paid search and social ads, review generation, websites, branding, content and social media. Distinctively, the team also offers lead conversion support that qualifies incoming patient enquiries before they reach the front desk, plus business intelligence reports that link marketing to practice performance. Practice owners in New York, Massachusetts and Texas share testimonials on the agency site, making Dentapro a strong fit for dentists who want every new-patient lead tracked and followed through.
Why Choose Dentapro Digital
- Office at 169 Madison Avenue, Suite 2501, in Manhattan
- Takes on dental practices only
- Tracks campaign phone calls with its own inCall IQ tool
- Sells lead conversion support alongside SEO and ads
- Site testimonials come from New York, Massachusetts and Texas practices
How the DSA Score Breaks Down
Points earned: 20.8 of 100 (profile 26 × 0.8 + client feedback 0). DSA Score: 84/100
Key Strengths
- Optimizes the practice's Google Business Profile
- Qualifies incoming patient leads before they reach the front desk
At a Glance
| Services | Dental SEO, PPC and social ads, reputation management, lead conversion, website and branding, business intelligence, content and social media |
|---|---|
| Hourly Price Range | Not published |
| Project Price Range | Quoted per project |
| Top Clients | Dental practices (none named) |
Ratings, testimonials and figures on this page come from each agency’s public review profiles, Google reviews republished on directories, the agencies’ own websites and their published case studies, reviewed for the November 2026 rankings. We feature the client feedback that best shows each agency’s strengths, summarised in our own words; follow each link to see the original review profile. Contact each agency directly to confirm current pricing before signing a contract.
Dental SEO in New York City: Frequently Asked Questions
Who in Manhattan markets dentists and nobody else?
The Dental Marketing Institute at 99 Wall Street and Dentapro Digital on Madison Avenue. Dentapro covers dental SEO, paid ads, review management and websites, and tracks campaign calls with its own tool, inCall IQ. Neither agency publishes prices, and there is no public rating we could verify for either one.
Virax Marketing publishes plans at $500, $1,200 and $2,500. What kind of agency is it?
A paid social agency. Virax runs ads on Instagram, Facebook and TikTok for med spas, clinics and dental offices, then adds a lead concierge service, CRM software and SMS follow-up. Its primary office is at 12 East 49th Street in Midtown. Google shows a 5.0 rating from 145 reviews.
We practice on Long Island. Is anyone on this page actually out here?
Yes. Hozio has its main office on Sunrise Highway in Holbrook and has worked on search marketing since 2005. It holds a 4.8 Google rating from 100 reviews and sells month to month without long contracts. Lounge Lizard, a Manhattan web design agency, also keeps a second office in Holbrook.
Is Digital Drew SEM a good match for a practice that wants Google Ads first?
Yes, paid search is its core. About three quarters of Digital Drew SEM’s Clutch-listed work is PPC, and it is a Google Premier Partner. Clutch places it in its New York directory of PPC agencies for dentists. Rates are $50 to $99 an hour with a $1,000 minimum, and its rating is 4.8 from 33 reviews.
Who in Manhattan works on getting a dental practice into Google AI Overviews?
The Dental Marketing Institute. Much of its current work is generative engine optimization and placement in Google AI Overviews, for dental practices only. Its site shows testimonials from Alpen Implants & Periodontics and Tristate Dental Spa. Digital Drew SEM and Lounge Lizard also list AI search optimization, as general agencies.
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